Senior Manager, Go-To-Market Analytics

Summary

Join Sprout Social's Sales & Success team as a Senior Manager, Go to Market Analytics. You will lead a team of analysts, driving data-driven decisions through rigorous planning, modeling, and analysis. Key responsibilities include forecasting revenue, optimizing the revenue organization, and defining key performance indicators. You will collaborate with various departments and senior leadership. The role requires extensive experience in data analytics, team management, and proficiency in SQL and BI tools. Sprout offers a comprehensive benefits package, including insurance, paid time off, and professional development opportunities.

Requirements

• 8+ years of experience in data analytics, business intelligence, or a related field
• 5+ years of experience leading and managing teams
• Strong proficiency in SQL and advanced Excel skills
• Deep experience with data visualization and BI tools (e.g., Tableau)
• Significant exposure to CRM (e.g., Salesforce) or other enterprise-grade relational databases
• Knowledge of statistical modeling and machine learning techniques

Responsibilities

• Lead and develop a high-performing team of analysts, fostering a culture of data-driven decision-making and proactive insights
• Mentor and coach team members to enhance their skills and capabilities to produce accurate, intuitive, and actionable work products
• Operate as a key driver in the annual planning process by developing, maintaining, and analyzing key internal models, including operating plan, pipeline plan, and headcount model
• Own the revenue operations forecast and consistently provide insight to the business based on the outputs of that model
• Translate business strategy into an operational coverage model, using data to evaluate and optimize the effectiveness of the strategy
• Drive the quota-setting process for all sales and success functions
• Define the measurement of revenue performance and partner with business analytics to optimizing reporting for accuracy, efficiency, and scalability
• Design, implement, and maintain a comprehensive reporting suite for executive use that captures key performance indicators and scalably communicates performance versus targets and goals
• Collaborate with business partners on optimizing the reporting suite for individual departments and functions
• Simplify complex data findings and communicate them in clear, actionable business terms to present to peers and leaders
• Partner with the business analytics team to build source-of-truth data and analytics assets to provide comprehensive and consistent views of business performance
• Clearly define and communicate requirements for data structure and cleanliness to tools and systems teams
• Collaborate with IT teams to optimize data infrastructure and systems for seamless data flow and accessibility

Preferred Qualifications

• Advanced degree in Statistics, Mathematics, Economics, Computer Science, or Engineering (e.g., MBA, MS) preferred
• Experience with advanced statistical modeling or machine learning algorithms
• Proven ability to manage complex projects and drive business insights

Benefits

• Insurance and benefit options that are built for both individuals and families
• Progressive policies to support work/life balance, like our flexible paid time off and parental leave program
• High-quality and well-maintained equipment—your computer will never prevent you from doing your best
• Wellness initiatives to ensure both health and mental well-being of our team
• Ongoing education and development opportunities via our Grow@Sprout program and employee-led diversity, equity and inclusion initiatives
• Growing corporate social responsibility program that is driven by the involvement and passion of our team members
• Beautiful, convenient and state-of-the-art offices in Chicago’s Loop and downtown Seattle, for those who prefer an office setting
• Whenever possible, Sprout wants to provide our team with the flexibility to work in the location that makes the most sense for them. Sprout maintains a remote workforce in many places in the United States. However, we are not set up in all states, so please look at the drop-down box in our application to see whether your state is listed. Few roles require an office setting. If your position requires a physical presence in a Sprout office, it will be evident in the job listing and your offer letter
• Employees (and their dependents) are covered by medical, dental, vision, basic life, accidental death, and dismemberment insurance, and Modern Health (a wellness benefit)
• Employees are able to enroll in Sprout’s company’s 401k plan, in which Sprout will match 50% of your contributions up to 6% with a maximum contribution
• Sprout offers “Flexible Paid Time Off” and ten paid holidays
• Every Sprout team member has an opportunity to receive restricted stock units (RSUs) under Sprout’s equity plan