Senior Partner Marketing Manager

Summary

Join Tebra as a Senior Partner Marketing Manager and drive the strategy for our partner programs. You will administer the partner portal, manage daily operations and partner relationships, and collaborate with cross-functional teams. This pivotal role involves developing and executing strategic co-marketing campaigns, creating go-to-market strategies, and analyzing campaign performance. You will build strong relationships with partners, ensuring alignment and maximizing the impact of partnership marketing efforts. The ideal candidate possesses a strong background in partnership marketing, relationship building, and a metrics-driven mindset.

Requirements

• Bachelor’s degree in Marketing, Business, or related field
• 5+ years of experience in partner marketing, alliance management, or a related role
• Demonstrated expertise in co-marketing strategies, go-to-market planning, and campaign execution
• Excellent communication and organizational skills
• Strong analytical skills and familiarity with marketing analytics tools (including Salesforce and Marketo)
• Exceptional relationship-building and communication skills
• Strategic thinker with a focus on innovation and data-driven decision-making
• Experience working cross-functionally to align partner programs with broader company goals and initiatives
• Self-motivated, with a proactive approach to problem-solving and program management
• Proficient in co-marketing resource creation, campaign execution, and event planning
• Passionate about partners and excited to be a champion of providing them with the best experience possible

Responsibilities

• Identify and nurture strategic alliances that align with Tebra’s goals, focusing on partnership growth and long-term value
• Plan, manage, and execute joint marketing campaigns, including email marketing, webinars, content collaborations, and events
• Develop and implement go-to-market strategies that create brand alignment with partners and drive joint business growth
• Track and analyze campaign performance, providing insights and recommendations to optimize future initiatives
• Cultivate strong, mutually beneficial relationships with partner stakeholders, facilitating collaboration and ensuring alignment
• Work closely with sales, product, and customer marketing teams to maximize the impact of partnership marketing efforts
• Ensure that Tebra’s partner portal stays up to date with the latest partner enablement resources, in addition to maintaining a key understanding of current partner adoption on the portal to implement workflow enhancements

Preferred Qualifications

MBA

Benefits

• Healthcare benefits
• Discount through Dell
• Resources to help you keep your mind and body healthy
• Obe Fitness or Gympass
• LifeWorks Employee Assistance Program