Senior Manager, Market Intelligence

Summary

Join ServiceNow as a Senior Manager, Market Intelligence - AI Market Insights, driving strategic competitive initiatives crucial for maintaining market leadership. Lead the development and execution of competitive strategies, particularly focusing on Generative AI and Agentic AI. Collaborate with senior leaders across various departments to shape product and go-to-market (GTM) programs. Provide direct competitive intelligence support for significant deals. Produce and deliver high-quality competitive analyses and updates to executive leadership and the Board of Directors. This role requires close collaboration with senior leaders across Product, Sales, Marketing, and Corporate Strategy, and will directly support ServiceNow's largest and most strategically important deals. Shape the future of AI-driven solutions in enterprise software, directly impacting our competitive position and market success.

Requirements

• Experience in leveraging or critically thinking about how to integrate AI into work processes, decision-making, or problem-solving. This may include using AI-powered tools, automating workflows, analyzing AI-driven insights, or exploring AI’s potential impact on the function or industry
• Exceptional written and verbal communication skills; ability to craft compelling narratives and clearly articulate complex concepts to executive audiences
• Familiarity and confidence with Generative AI and other advanced AI tools; ability to rapidly adopt and leverage emerging AI technologies
• Proven ability to synthesize large and complex data sets into clear, concise, and actionable insights
• Demonstrated program and project management capabilities, with a track record of successfully leading cross-functional initiatives
• Deep knowledge of the enterprise software industry, with specific expertise in ServiceNow’s offerings and competitive landscape
• Prior experience leading competitive intelligence or strategic marketing initiatives at a high-growth technology company
• Strong analytical mindset, strategic thinking, and business acumen
• Experience working directly with C-suite executives and board-level stakeholders

Responsibilities

• Develop and implement competitive GTM programs designed to enhance ServiceNow’s market positioning and drive revenue growth
• Define and execute ServiceNow’s competitive strategy in the areas of Generative AI and Agentic AI, ensuring competitive differentiation and market leadership
• Collaborate cross-functionally with senior leadership in Product Management, Sales, Marketing, and Corporate Strategy to create integrated product and GTM strategies
• Provide direct competitive intelligence support on strategic, high-stakes deals to ensure competitive wins
• Produce and deliver high-quality competitive briefs, analyses, and regular updates to executive leadership and the Board of Directors