Senior Product Marketing Manager

Summary

Join Tremendous, a fast-growing, profitable, fully remote company, as a Senior Product Marketing Manager. You will own go-to-market strategies for key customer segments, lead execution across teams, and drive impactful ABM and broad-reach campaigns. Responsibilities include developing high-impact campaigns, partnering with other teams to shape content strategy, building customer relationships, and strengthening campaign reporting. You will also lead competitive strategy and collaborate with Product and Sales teams. Tremendous offers competitive pay, equity, and benefits, including a fully remote work environment within the Americas.

Requirements

• 5–8 years of product marketing experience — strong preference for B2B SaaS
• Proven ability to lead go-to-market strategy for a product, vertical, or customer segment
• Deep empathy for customers and a track record of applying insights to shape messaging, campaigns, and product direction
• Strong storytelling and communication skills — you can influence cross-functional teams and executive stakeholders
• Highly proactive — you take ownership of complex projects, drive alignment, and see initiatives through with minimal oversight needed
• Experience designing and executing both broad-based and ABM-style marketing strategies
• Proficiency in conducting and scaling research — you’ve led win-loss interviews, voice of customer programs, or segmentation studies
• Experience partnering closely with sales, product, and customer success to drive adoption and revenue
• Analytical mindset — you’re comfortable using data to evaluate performance and optimize strategy
• An eye for process improvements — you look for ways to streamline workflows, scale knowledge-sharing, and improve cross-functional alignment
• Ability to lead cross-team initiatives like competitive intelligence, thought leadership, or market expansion

Responsibilities

• Own go-to-market strategy for 1-2 of Tremendous’ top customer segments and lead execution across teams
• Drive and scale ICP research processes to sharpen segmentation, positioning, messaging, and campaign strategy
• Lead the development of high-impact ABM and broad-reach campaigns to generate and accelerate pipeline
• Partner with Content and Growth to shape our content strategy and expand into new acquisition channels (e.g., events, partnerships, third-party sites, web)
• Build strategic relationships with customers, partners, and influencers to shape thought leadership and elevate our brand
• Strengthen campaign and segment reporting to identify what’s working, iterate quickly, and maximize ROI
• Collaborate with Product and Sales to influence roadmap decisions and lead full-funnel product launches
• Lead competitive strategy and improve the team’s approach to tracking and communicating market movements

Preferred Qualifications

Strong preference for B2B SaaS

Benefits

• Competitive pay, equity and benefits
• The base salary for this role is $155,000 - $185,000
• We're a fully remote company
• Work from wherever you want in the Americas