Senior Manager, Marketing

Storable
Summary
Join Storable, a company redefining property management, as a Senior Manager, Marketing to lead growth and retention strategies for Marine and RV & Camping business units. Oversee global demand generation, manage a team of marketers, and drive programs for new business acquisition and customer loyalty. The ideal candidate has extensive B2B SaaS experience, strong leadership skills, a data-driven approach, and a proven ability to scale marketing programs. This remote-first role requires Pacific Time Zone residency or willingness to work PT hours. You will develop and execute marketing strategies, collaborate with various teams, manage campaigns, and report on key performance indicators. The position demands strong analytical skills, expertise in marketing automation and CRM, and exceptional collaboration skills.
Requirements
- 7-10 years in B2B SaaS marketing, with a focus on growth and retention
- Experience leading and scaling marketing teams, preferably across multiple verticals or product lines
- Expertise in marketing automation (HubSpot required; Pardot a plus) and CRM (Salesforce required)
- Strong knowledge of digital demand generation, ABM, paid media, and lifecycle marketing
- Highly analytical with experience optimizing campaigns through performance data and attribution modeling
- Exceptional collaboration and stakeholder management skills
- Thrives in a fast-paced, results-driven environment
- Must reside in the Pacific Time Zone (PT)
- All applicants must be currently authorized to work in the United States on a full-time basis
Responsibilities
- Develop and execute marketing strategies to drive new customer acquisition and customer retention (Heavy U.S. focus with additional focus in Australia and New Zealand)
- Align closely with Sales, Product Marketing, and Customer Success to ensure unified go-to-market execution
- Scale high-performing channels across inbound, outbound, paid media, and ABM
- Lead upsell and cross-sell marketing initiatives to maximize customer lifetime value
- Hire, manage, and mentor a team of 2-3 marketers focused on demand generation and customer-centric marketing
- Foster a culture of data-driven experimentation, accountability, and growth
- Lead with vulnerability, curiosity, and empathy, creating a psychologically safe team environment
- Act as the primary marketing partner to the Marine and RV & Camping business units, ensuring alignment with strategic goals
- Build strong relationships with GMs, Sales and Customer Success leaders to ensure marketing efforts support revenue and retention
- Collaborate closely with Corporate teams (Product Marketing, Creative, RevOps) to drive brand alignment and GTM success
- Translate growth goals into campaign strategies that span multiple touchpoints and channels
- Help the team leverage tools like HubSpot, Salesforce, and Pardot to support campaign delivery, but with a focus on outcomes over operations
- Manage demand gen targets and forecasting and continuously optimize for pipeline efficiency and CAC
- Drive a programmatic ABM strategy targeting key enterprise accounts
- Define and report on marketing KPIs, pipeline impact, and ROI
- Partner with Revenue Operations to ensure accurate attribution and visibility across Salesforce and HubSpot/Pardot
- Continuously test and refine programs based on performance insights
Benefits
- Generous health coverage for you and your family, including fully paid short- and long-term disability coverage and two-times base salary life insurance
- 401(k) match after 60 days, 100% vested after 1 year
- Employer contribution to your HSA, plus an HRA to help offset your deductible
- Instant access to flexible vacation. We trust you, so we have a βtake what you needβ vacation policy
- Be More β company rewards and recognition that add up and can be redeemed for personalized gifts and experiences!
- 8 hours of Volunteer Time Off each year and the opportunity to get active in the community by joining one of our offsite volunteer and community service events
- 8 hours of Rest, Relax, Recharge time to care for your mental health
- Access a range of mental well-being resources for yourself and your dependents, including counseling services, stress management programs, and mindfulness workshops
- Fully paid parental leave: 12 and 6 weeks for primary and secondary caregivers, respectively
- Paw'ternity Leave and Pet Bereavement - we understand that pets are a part of the family and have generous time-off policies, which honor that commitment
- Caregiver Leave: four weeks of fully paid time away from work to care for aging dependents or family members, if needed
- $50 monthly home data stipend, plus a home office sign-on bonus of $250
- Fertility care support options to help in your journey towards parenthood
- Access to financial experts to help you make informed decisions and achieve your financial goals
- Direct Student Loan Payment Program, some qualifications and eligibility rules apply