Infinite Reality is hiring a
Senior Manager of Marketing and Fan Engagement in United States

Logo of Infinite Reality
Senior Manager of Marketing and Fan Engagement
🏢 Infinite Reality
💵 $110k-$140k
📍United States
📅 Posted on Jul 11, 2024

Summary

The job is for a Senior Manager role in the Drone Racing League (DRL), a division of Infinite Reality. The role involves managing marketing strategies, fan engagement, brand management, media distribution, partnerships, event promotion, content creation, and PR. The ideal candidate should have a Bachelor's degree in Marketing, Communications, or related field with 5+ years of experience in marketing roles, preferably in sports or entertainment.

Requirements

  • Bachelor's degree in Marketing, Communications, or related field (Master's preferred)
  • 5+ years of experience in marketing roles, preferably in sports or entertainment

Responsibilities

  • Fan Engagement and Growth: Develop and execute strategic marketing plans to drive focused fan behaviors
  • Brand Management: Evolve and refresh DRL's brand guidelines to ensure consistency across all channels
  • Media Distribution and Partnerships: Oversee partnerships with media outlets for broadcasting DRL races
  • Gaming and Merchandising: Drive growth and engagement with the DRL SIM and other gaming platforms
  • Event Promotion and Management: Develop branding assets for DRL events, strategize and execute promotions to achieve attendance goals at live events
  • Content Creation and PR: Manage live streaming and broadcast of DRL races, handle media relations and influencer partnerships
  • Partnership Marketing and Management: Support partnership sales with creative ideation and asset creation
  • Insights and Analytics: Conduct ongoing fan research and analyze audience demographics. Report on key marketing KPIs and oversee valuation tracking for partnerships

Benefits

  • Paid Time-Off: We offer flexible vacation time, 10 company holidays + we shut down Christmas to New Years
  • Health Plans: We offer robust medical, dental, and vision plans for you and your dependents. Disability, life insurance, and FSA benefits are also available
  • Wellness: Access to Teladoc and an EAP
  • Parental Leave: Paid leave
  • Retirement Savings: Contribute pretax earnings to our 401(k) Plan
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