Senior Manager, SEO

Summary

Join Helium 10 as a Senior SEO Manager and lead the development and execution of comprehensive SEO strategies to boost organic growth. You will oversee on-page and technical SEO, collaborate with the content team on SEO-friendly content, and build high-quality backlinks. Leverage analytical tools to measure campaign effectiveness and provide regular performance reports. This role requires extensive SEO experience, proficiency in various SEO tools, and strong analytical and communication skills. The ideal candidate will have experience in the Amazon and e-commerce SaaS space. Helium 10 offers a competitive benefits package.

Requirements

• 7 years of hands-on SEO experience, with at least 2 years in a senior role
• Proficient in SEO tools like Google Analytics, Google Search Console, SEMrush, Ahrefs, Screaming Frog, and other relevant platforms
• Strong understanding of technical SEO, on-page, and off-page SEO best practices
• Experience with content management systems (CMS) such as WordPress, Shopify, or other e-commerce platforms
• Strong analytical skills with ability to analyze and interpret data to make data-driven decisions
• Excellent written and verbal communication skills, with the ability to clearly communicate complex SEO concepts to non-technical stakeholders
• Proven experience managing SEO teams or leading cross-functional SEO projects

Responsibilities

• Develop and Execute SEO Strategy: Define and implement comprehensive SEO strategies to improve rankings, drive traffic, and increase conversions. Conduct keyword research, competitive analysis, and content audits to identify optimization opportunities
• On-Page and Technical SEO: Oversee on-page and technical SEO aspects, including meta tags, schema markup, page speed, URL structure, and mobile usability. Work with web developers to address technical SEO issues, such as crawl errors, duplicate content, and broken links
• Content Optimization: Collaborate with the content team to create and optimize high-quality, SEO-friendly content that aligns with target keywords and user intent. Implement on-page SEO practices for existing and new content, ensuring it is engaging, informative, and search engine friendly
• Link-Building and Outreach: Develop and execute link-building strategies to improve domain authority and rankings. Identify high-quality backlink opportunities, manage outreach, and build relationships with key influencers and partners
• Analytics and Reporting: Use tools such as Google Analytics, Search Console, and SEO software (e.g., SEMrush, Ahrefs) to analyze performance metrics, measure campaign effectiveness, and adjust strategies accordingly. Provide regular reports on SEO performance, key insights, and recommendations for improvements to key stakeholders
• Stay Current on SEO Trends: Keep up to date with the latest SEO trends, algorithm updates, and best practices. Provide training and support to the broader marketing team on SEO fundamentals and emerging trends

Preferred Qualifications

• Preferred experience in Amazon and e-commerce SaaS space
• Basic knowledge of HTML, CSS, and JavaScript

Benefits

• Unlimited Paid Time Off
• Paid Holidays and Floating Holidays
• Medical, Dental, Vision, FSA/HSA, Life Insurance and Pet Insurance
• 401k with Employer Match
• Take up to 2 Days of Paid Time Off to Volunteer with a 501c Organization
• Paid Parental Leave