Senior Marketing Manager

Summary

Join Huntress, a fully remote global cybersecurity company, as its first Senior Marketing Manager in the UK. You will play a key role in driving demand generation, pipeline growth, and brand awareness across the EMEA region. This position blends regional and field marketing, requiring you to plan and execute multi-channel campaigns, webinars, and events. You will collaborate extensively with sales, channel teams, and global marketing. The role involves approximately 40% travel. Huntress offers a competitive salary, bonus, equity, and a comprehensive benefits package.

Requirements

• 6+ years of experience in demand generation, field marketing, event management, or related roles, preferably in cybersecurity/SaaS
• Strong knowledge of the EMEA market, cultural nuances, and regional marketing best practices
• Proven track record of executing multi-channel demand generation campaigns that drive pipeline and revenue
• Proven track record of successfully planning and executing webinars, corporate events, branded roadshows, and field events that drove revenue and positively impacted the brand
• Strategic mindset and ability to align demand generation and field marketing initiatives with overall business goals
• Excellent communication and presentation skills, with the ability to collaborate effectively with cross-functional teams
• Analytical mindset with the ability to measure and analyze the impact of demand generation and field marketing campaigns
• Budget management experience, with a focus on resource optimization and ROI
• Ability to thrive in a fast-paced and dynamic environment with a strong sense of urgency and adaptability
• Ability to travel ~40% of the time

Responsibilities

• Develop and execute regional demand generation programs to support pipeline growth, customer acquisition, and brand awareness across EMEA
• Localize global marketing campaigns to ensure cultural and regional relevance
• Collaborate with the digital marketing team on paid media, email campaigns, and content syndication
• Collaborate with the webinar team to execute webinars, virtual events, and digital experiences to drive thought leadership and lead generation
• Partner with the content team to create localized assets (case studies, blogs) to support demand generation
• Partner with Product Marketing, Brand & Creative, and Security teams to bring demand-generation content and messaging for each stage of the funnel to market for owned products, verticals, and accounts
• Collaborate with Marketing Operations and Demand Generation to analyze campaign performance and optimize programs for lead quality, conversion rates, and ROI
• Develop and execute comprehensive EMEA field marketing strategies that are aligned with sales and marketing objectives to drive revenue and market expansion in your assigned area of ownership
• Collaborate with Field Marketing, Product Marketing, and Brand & Creative teams to create best-in-class booth designs and experiences
• Collaborate with sales and marketing teams to align event themes and messaging with the overall marketing strategy
• Collaborate with marketing operations and sales leadership to identify key cities and target accounts for field activations
• Oversee the planning and execution of field events, including trade shows, conferences, roadshows, and sponsored industry events
• Drive event follow-up and lead handoff processes to accelerate pipeline and conversion rates
• Demonstrated success collaborating with Sales, Demand Generation, Product Marketing, Content, and Creative teams to align field marketing efforts with broader marketing initiatives and company revenue targets
• Work closely with regional and territory sales leaders to understand market needs and customize field marketing strategies accordingly

Benefits

• 100% remote work environment - since our founding in 2015
• New starter home office set up reimbursement (£398)
• Generous personal leave entitlements
• Digital monthly reimbursement (£92)
• Travel to the US 1-2 times/year for various company events
• Pension
• Access to the BetterUp platform for coaching, personal, and professional growth