DataCamp is hiring a
Senior Mobile Growth Marketing Manager

Summary

DataCamp is seeking a Senior Mobile Growth Marketing Manager to spearhead their mobile app growth strategy. The role requires managing and optimizing paid acquisition channels, developing ASO strategies, setting up attribution models, and collaborating with cross-functional teams. The ideal candidate has proven experience in mobile growth, strong data analysis skills, excellent communication skills, an innovative mindset, and a focus on achieving measurable results.

Requirements

• Proven experience in mobile growth (+5 years), with a strong understanding of paid channels, ASO, push notifications, and attribution
• Strong data analysis skills and the ability to translate insights into actionable strategies
• Excellent communication and collaboration skills to work effectively with cross-functional teams
• Innovative mindset with a passion for testing new ideas and driving continuous improvement
• Focused on achieving measurable results and driving growth for the mobile app

Responsibilities

• Manage and optimize all paid acquisition channels to drive app installs and user engagement
• Develop and implement ASO strategies to improve our app’s visibility and conversion rates in app stores
• Set up and maintain accurate attribution models to measure the effectiveness of our marketing efforts
• Own the Mobile App commercial results. You are the go-to person for everything related to the app
• Work closely with product, analytics, and growth engineering teams to align on goals and execute growth initiatives
• Analyze performance data to identify trends, insights, and opportunities for growth
• Stay up-to-date with industry trends and best practices to continuously improve our mobile growth strategies

Preferred Qualifications

Experience with Appsflyer or similar attribution tools is highly desirable

Benefits

• Competitive compensation
• Flexibility: Benefit from flexible working hours because the future is flexible!
• Continuous learning: Access a yearly learning budget for conferences & training to support your professional growth
• Global retreats: Participate in international company retreats, fostering a global team spirit
• Equipment: Yearly refreshment of your IT Equipment budget for your home working setup
• Best-in-class medical insurance, including dental and vision