DataCamp is hiring a
Senior Mobile Growth Marketing Manager

Summary

Join DataCamp's dynamic team as a Senior Mobile Growth Marketing Manager and spearhead our mobile app growth strategy by driving user acquisition and engagement through paid channels, App Store Optimization (ASO), push notifications, and attribution.

Requirements

• Proven experience in mobile growth (+5 years), with a strong understanding of paid channels, ASO, push notifications, and attribution
• Strong data analysis skills and the ability to translate insights into actionable strategies
• Excellent communication and collaboration skills to work effectively with cross-functional teams
• Innovative mindset with a passion for testing new ideas and driving continuous improvement
• Focused on achieving measurable results and driving growth for the mobile app

Responsibilities

• Manage and optimize all paid acquisition channels to drive app installs and user engagement
• Develop and implement ASO strategies to improve our app’s visibility and conversion rates in app stores
• Set up and maintain accurate attribution models to measure the effectiveness of our marketing efforts
• Own the Mobile App commercial results. You are the go-to person for everything related to the app
• Work closely with product, analytics, and growth engineering teams to align on goals and execute growth initiatives
• Analyze performance data to identify trends, insights, and opportunities for growth
• Stay up-to-date with industry trends and best practices to continuously improve our mobile growth strategies

Benefits

• Competitive compensation
• Flexible working hours
• Continuous learning (yearly learning budget for conferences & training)
• Global retreats
• Best-in-class medical insurance, including dental and vision