iDeals is hiring a
Senior Paid Media Specialist, Remote - Ukraine
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Summary
The job is for a Paid Media Specialist at iDeals, a global B2B SaaS company. The role involves managing and optimizing paid campaigns across multiple channels, analyzing performance data, designing AB tests, and collaborating with design and creative teams. The ideal candidate has 4+ years of experience in paid media, strong marketing analytics skills, advanced English, and experience working with various ad platforms.
Requirements
- 4+ years of experience working in paid media
- Demonstrated track record working in paid marketing for a B2B company
- Experience managing and optimizing ads for both paid search and social
- Ability to design and conduct AB Tests
- Experience working with LinkedIn Ads, Meta Ads, Google Ads, and Microsoft (Bing) Ads
- Strong marketing analytics skills
- Advanced skills in Excel and Google Sheets
- Advanced English (C1), both oral and written
Responsibilities
- Develop, manage and optimize multiple campaigns across paid channels
- Analyze the performance of media campaigns to inform budget decisions and maximize cost efficiencies on a campaign level
- Design and implement AB Tests to analyze results to inform strategy and optimize performance
- Partner with design and creative to manage projects, create a pipeline for creatives, and build targeting strategies
- Review and understand historical targeting and create optimization roadmap for the target audience pool(s)
- Interpret and blend data sets to derive actionable insights to optimize ad performance
- Manage large scale and high budget complex/multi-region campaigns effectively
Preferred Qualifications
- Experience working with Quora Ads, TikTok Ads and X Ads
- Experience working with Automation Tools (i.e. Zapier or Make.com )
- Experience working with advanced analytics tools (i.e. Tableau)
Benefits
- Remote-first model with teams distributed globally
- Home office set up budget
- High-end laptop, monitor and any additional IT equipment needed
- Reimbursement of co-working space expenses
- Medical insurance with flexible coverage
- Wellness budget for sports, yoga, mental, and other health-related activities
- Reimbursement of participation in sports competitions
- 20 business days of paid time off per year
- Unlimited health-related time off
- Individual Development Plan based on your career interests
- Generous budget for learning and development activities
- Professional and self-development books and subscriptions compensation
- IDeals’ support of your passion as a speaker or writer
- Internal growth and internal mobility opportunities
- Team-building offline events
- Budget for local gatherings in global locations
- Generous internal referral program
- IDeals Surprise Boxes
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