Senior Performance Strategist

Summary

Join Liftoff's Performance Strategy team as a key player in driving customer success and revenue growth within the mobile app industry. You will act as the primary point of contact for key clients, managing and optimizing their campaigns. Collaborate closely with internal teams to design and implement sophisticated strategies, proactively identify performance trends, and make data-driven recommendations. This role requires strong analytical skills, experience in adtech, and a passion for process improvement. You will also mentor junior team members and contribute to internal knowledge-sharing initiatives. Liftoff offers a competitive compensation package including equity and comprehensive health benefits, with salary ranges varying by location.

Requirements

• 4+ years of campaign optimization, business intelligence, or analytical experience in adtech, with a focus on performance-driven results
• Proven ability to interpret data, draw insights, and apply them to real-world strategies
• Well-developed organizational skills and the ability to manage multiple projects and stakeholders successfully
• Clear and concise communication skills, with the ability to bridge technical and non-technical discussions
• A strategic mindset, capable of proactive problem-solving and decision-making
• Experience with process improvements, documentation, and the creation of scalable workflows
• Enthusiasm for mentoring and supporting team members, contributing to a collaborative team environment
• Passion for product and process innovation, with an eye for detail and continuous improvement

Responsibilities

• Act as a primary point of contact for key clients, managing, optimizing, and analyzing performance while collaborating with account teams to meet client objectives
• Work closely with Customer Success Managers to design and implement sophisticated campaign strategies that align with customer goals
• Drive cross-functional projects, contributing to product and process developments while representing the team in key initiatives
• Proactively identify performance trends and opportunities, making data-driven recommendations to enhance outcomes
• Lead internal and external knowledge-sharing efforts, such as developing best practices, internal documentation, and team training materials
• Play a key role in process improvement initiatives, critically assessing current workflows and proposing scalable solutions
• Support complex troubleshooting and escalations, serving as a trusted advisor for unique or time-sensitive issues
• Provide mentorship and guidance to junior team members, fostering skill development and growth
• Act as a subject matter expert in a specialist area, taking ownership of process optimization, training, and cross-functional collaboration

Benefits

• Equity
• Health/vision/dental benefits
• Base compensation will vary based on candidate location and experience. The following are our base salary ranges for multiple levels: SF Bay Area, NYC, Los Angeles/Orange County: $95,000 - $120,000 Seattle/Olympia, Austin, San Diego, Santa Barbara, Boston: $87,500 - $110,500 All other cities and towns in our approved states: $81,000 - $102,000