Senior Producer

Summary

Join Code and Theory as a Senior Producer and lead the daily operations for a key retained client. You will oversee the production and execution of creative and media-driven campaigns, ensuring projects are delivered on time and within budget. Responsibilities include managing cross-functional teams, client communication, budget planning, and fostering a collaborative team environment. This role requires extensive experience in creative campaign production, media strategy, and media buying, along with strong client management and problem-solving skills. The ideal candidate will possess a deep understanding of the media landscape and a passion for innovative campaign execution. Code and Theory offers a remote-first approach and a collaborative work environment.

Requirements

• Passion for creative campaign execution and media strategy, with a deep understanding of the evolving media landscape
• Curiosity to explore innovative approaches that bridge storytelling, media planning, and performance-driven marketing
• Ownership of your work, with a proactive mindset that drives solutions, not just projects
• Humility to collaborate, mentor, and lead cross-functional teams in a fast-paced, high-expectation environment
• 6+ years of experience in creative campaign production, project management, or integrated marketing at a creative agency, media agency, or brand-side marketing team
• Strong background in media strategy and media buying, with experience managing omnichannel media plans across digital, social, programmatic, and traditional channels
• Deep knowledge of content production, digital marketing, and integrated campaign execution
• Proven ability to manage large-scale, multi-phase projects with cross functional teams from concept through launch
• Experience working with media agencies, ad tech partners, and analytics teams to optimize performance-based campaigns
• Expertise in managing budgets, developing SOWs, and ensuring financial accountability across projects
• Exceptional client service skills, with the ability to lead discussions, present strategic recommendations, and manage client expectations
• Strong problem-solving mindset—able to anticipate risks, navigate challenges, and drive forward momentum in complex production environments
• Proficiency in project management tools (Asana, Smartsheet, Jira, or similar) and collaboration platforms (Google Suite, Slack, etc.)

Responsibilities

• Lead brief intake and project kick-off
• Ensure media planning responds to business needs, audience research and overall brand strategy
• Support creative, strategy and media planning teams to build a cohesive plan that includes vision, messaging strategy and channel strategy
• Lead the day-to-day production and execution of creative and media-driven campaigns for the retained client, ensuring projects are delivered on time, within scope, and on budget
• Oversee campaign timelines, workback schedules, and project milestones, managing cross-functional collaboration across strategy, creative, media, and technology teams
• Oversee roughly 20-30 concurrent initiatives at a time
• Ensure media plans align with creative concepts and overall marketing objectives, optimizing performance across digital, social, and traditional channels
• Partner with creative and strategy teams to bring innovative campaign ideas to life while balancing feasibility and execution
• Drive cross-channel coordination between media planning and creative development to maximize campaign impact
• Serve as the day-to-day client lead, ensuring a seamless relationship and proactive communication
• Collaborate with senior client stakeholders to align on objectives, timelines, and key deliverables
• Provide strategic recommendations based on media performance insights, creative effectiveness, and emerging industry trends
• Manage expectations with transparency, ensuring clients are informed on progress, risks, and opportunities
• Act as a trusted partner to the client, anticipating needs and proactively identifying solutions
• Lead budget planning, ensuring efficient allocation of resources across creative production, media buying, and technology needs
• Own the scoping process for creative campaigns and media plans, working closely with strategy, media, and analytics teams to ensure feasibility and impact
• Ensure media spend aligns with business objectives, optimizing ROI across paid, owned, and earned channels
• Develop and manage Statements of Work (SOWs) for projects within the retained scope, ensuring clarity on deliverables, budgets, and expectations
• Partnership with the finance team to reconcile initiatives and project budgets
• Act as a mentor and leader to junior producers and project managers, fostering a high-performing, collaborative team culture
• Partner with media, strategy, and creative teams to bridge the gap between campaign production and media activation
• Champion Code and Theory’s culture of innovation, agility, and accountability in all aspects of production
• Drive continuous improvement in production processes, campaign workflows, and media execution to enhance efficiency and impact

Preferred Qualifications

New York specific media planning experience

Benefits

Remote-first approach