Senior Producer, Influencer Marketing

Summary

Join Collectively, a global leader in influencer marketing, as a Senior Producer. You will lead complex influencer marketing projects from start to finish, managing budgets, timelines, and client relationships. Responsibilities include project management, influencer casting and management, and client services. This role requires at least 7 years of client-facing production or influencer marketing experience and exceptional client service skills. The position offers a competitive salary, full benefits, and a remote-first work environment. This is a temporary, full-time, 6-month contract position.

Requirements

• Minimum 7 years client-facing production or influencer marketing experience (in relevant marketing/advertising industry or similar)
• A proven ability to deliver influencer partnerships across a breadth of social media platforms and content formats
• Exceptional client services skills, including verbal, written and presentation communication abilities
• Exceptional organizational, project management and time management skills and an ability to manage multiple deadlines at once
• An ability and willingness to deeply understand the needs, motivations and aspirations of our clients and influencers and translate that understanding into impactful content
• Ability to work autonomously with little oversight, as well as strong ability to successfully work cross-functionally to ensure contributions from multiple stakeholders across disciplines are woven into the project work seamlessly
• Ability to work across 5+ strategic client projects at a time
• A positive, enthusiastic approach to work and collaboration
• An entrepreneurial spirit, ready to roll up your sleeves and dig into the complexities of any business or strategy challenge
• Strong attention to detail and excellent follow-through

Responsibilities

• Independently or with co-Producers, lead program execution of complex, multi-phase projects across a variety of client types and verticals
• Develop and manage program timelines and budgets, ensuring programs are delivered on time, on budget, and with key KPIs met
• Provide ongoing budget management and maintenance to ensure fidelity and accuracy, and on-time creator payments
• Ensure cross-functional contributions are aligned with overall program goals and Production strategy, communicate directly with leaders on cross-functional teams performance to make adjustments as-needed
• Create exceptional key production deliverables for complex or nuanced projects, including campaign briefs, activation strategies, production schedules and timelines, key client communications, influencer lists, and weekly reports
• Together with Collectively’s Business Affairs team, ensure that agreements for influencers are accurate, align with program goals, and are executed in a timely fashion
• Proactively inform Production leadership of project statuses, optimization insights and potential partnership learnings with solutions on how to ensure learnings are shared across the account and represented in future work
• On an as-needed basis, travel to attend and manage influencer presence at events and/or shoots
• Work closely with junior team members as a mentor to delegate and oversee tasks across campaigns
• Seek out new and improved ways of working; proactively bring ideas to Account and Team leaders
• Responsible for successful casting of influencers for campaigns, whether via briefs to Collectively’s casting partner or by utilizing our casting CRM tool directly
• Leverage Collectively’s process, tools, and historical performance to provide strategic and relevant talent recommendations
• Manage the research, recruitment, and presentation of influencer talent for paid campaigns, and scaled seeding campaigns, providing strong rationale for potential candidates
• Develop compelling, data-driven and thoughtful rationale for casting decisions that track back to casting goals
• Manage outreach to influencers and their respective agents to gauge interest in Collectively campaigns, prioritizing creator/agent relationships and experience, as well as brand and agency reputation, in every communication
• Track availability, rates, and other key details related to the project to assess influencer alignment/fit with excellent organization
• Work cross-functionally to manage scaled seeding (gifting) programs from start to finish, including influencer recruitment, community development and management, product fulfillment, budget and content tracking
• Create surveys for additional information and opt-ins
• Function as the primary day-to-day point of contact for senior clients
• Anticipate client needs and project challenges and respond proactively
• Lead internal and client-facing meetings, including setting agendas, speaking to campaign progress, on-the-fly strategy & problem solving, and preparing summaries/recaps
• Engaged in cross-functional partnership to drive innovation on projects; supporting Collectively’s reputation as a cutting-edge influencer agency
• Model exceptional communication with clients across a variety of mediums, including email, phone, in-person and slides (Keynote/Google Slides)
• Prepare and organize regular campaign updates for clients
• Partner with Client Partnerships (Collectively’s revenue team) during key client journey moments to ensure a seamless client services experience
• Coordinate involvement and contributions from a variety of cross-functional contributors, ensuring their work is delivered on time and on brief
• Help identify opportunities for incremental revenue; supporting in-the-moment client conversations and passing off opportunities to Account Management
• Troubleshoot production challenges and deliver thoughtful solutions that meet client or project needs, leveraging leadership and cross-functional support as needed

Benefits

• Remote-First
• Medical, Dental & Vision
• Supplemental Insurances (Life Insurance, Commuter Benefits & Pet Insurance)
• 401k Matching
• Monthly Work From Home Stipend
• Flex Fridays
• Step Up Recognition Program
• Collectively Employee Resource Groups (ERGs)
• Virtual & In-Person Events
• Paid time off