Senior Product Marketing Manager

Summary

Join Chainguard as a Senior Product Marketing Manager to lead the launch and growth of a new product. You will be responsible for developing and executing go-to-market strategies, crafting compelling messaging, and collaborating with cross-functional teams. This role requires proven experience in B2B product marketing, ideally within open source software, enterprise security, or technical products. You should possess strong communication and collaboration skills and thrive in a dynamic, fast-paced environment. Chainguard offers a variety of benefits, including equity/stock options, unlimited PTO, remote work flexibility, and comprehensive health insurance.

Requirements

• Proven experience in product marketing within a B2B technology setting, ideally with familiarity in open source software, enterprise security, and technical products
• Demonstrated ability to manage product launches and go-to-market strategies effectively
• Understanding of pricing strategies and experience with pricing and packaging adjustments
• Strong capability in collaborating across various teams including product management, engineering, marketing, and sales
• Ability to perform well in a dynamic, rapidly growing environment, balancing both strategic planning and hands-on execution
• Excellent communication skills, capable of conveying complex information in a clear and compelling manner

Responsibilities

• Lead the launch of a new product in the market, ensuring successful cross-functional rollout across GTM teams and revenue growth
• Develop and refine product positioning, messaging, presentations, and core content that articulate Chainguard Images' unique value
• Develop and iterate on pricing for a new product to align with market demand and business objectives and communicate and enable the field with pricing changes
• Create enablement content, present training and serve as a subject matter expert for sales and sales engineering teams, ensuring the field has the necessary tools and knowledge to succeed
• Conceive and build campaign experiments to drive new product growth in collaboration with demand generation and corporate marketing teams to determine what will work and scale effective programs
• Lead compete efforts by enabling the field with training and tools to maintain high win rates against the competition
• Meet with customers regularly and conduct business value assessment (BVA) conversations in collaboration with field teams to increase win rate and total contract value
• Collaborate with product management and engineering to influence and lead communication around product roadmap

Benefits

• Equity/stock options
• Unlimited PTO
• Remote work with flexible coworking and team meetup opportunities
• Home office and internet stipend
• 100% health/dental/vision insurance coverage for you and your family
• Monthly Wellness budget