Sana is hiring a
Senior Product Marketing Manager, Remote - Worldwide

Summary

The job is for a Senior Product Marketing Manager at Sana, a health plan solution for small businesses. The role involves developing go-to-market strategies, optimizing member engagement, crafting messaging, conducting market research, advocating for the product, and supporting cross-functional initiatives. The candidate should have 3-5 years of relevant experience, be data-driven, a strategic thinker, creative writer, collaborative leader, outstanding communicator, user advocate, and passionate about healthcare.

Requirements

• 3-5+ years of relevant product marketing experience
• Prior experience in healthcare, insurtech, and/or D2C healthtech start-up is a plus!
• Strategic thinker with a strong bias for action
• Data-driven. Strong analytical skills with the ability to interpret data and translate it into actionable marketing strategies
• Exceptional and creative writer, with the ability to translate complex topics into easy-to-understand language that engages members to take action with their health
• Collaborative leader. Ability to influence and work effectively with cross-functional teams in a remote-first environment
• User advocate. Passionate about creating fantastic user experiences, driving cohesive user journeys alongside product designers
• Outstanding Communicator. You know how to both listen and get the message out, whether it’s in-person, over the phone, in writing, via email, slack, carrier pigeon, etc
• You are hungry for more knowledge. You ask questions from a place of genuine curiosity and humility. You assume the best intentions without shying away from solutions-oriented debate. You meet your teammates with compassionate candor to solve problems together for our customers
• You remain flexible, and resilient, and foster a culture of continuous learning even in the face of hardship. You take care of yourself so you can be there to support your teammates
• You bring a bias for action paired with intelligent risk-taking. You keep the ball moving forward at each step; take action and make a decision even with imperfect data. You make bold bets to positively impact the healthcare industry while recognizing the potential friction that comes with innovation
• You embrace responsibility. You follow through on your commitments and foster trust with your colleagues. You own your mistakes and are accountable to others, knowing everyone shares in our success through equity in Sana
• Passionate. You are excited to make quality healthcare easy and join us on our mission to Deliver better healthcare to small businesses through a seamless care experience and affordable benefits that are understandable, accessible, and affordable

Responsibilities

• Develop and execute go-to-market strategy, leading the development and implementation of new product launches
• Optimize member activation and engagement, leveraging data insights to design, build, and execute end-to-end strategies for connecting with our members
• Craft compelling messaging and product positioning that resonates with our target audiences while ensuring consistency across all channels
• Conduct market research to stay informed about industry trends, competitive landscape, and customer needs, and translate these insights into actionable strategies
• Advocate for the product, supporting the creation of demos, training sessions, and presentations for various internal and external stakeholders
• Support cross-functional marketing initiatives, as needed

Benefits

• Stock options in rapidly scaling startup
• Flexible vacation
• Medical, dental, and vision Insurance
• 401(k) and HSA plans
• Parental leave
• Remote worker stipend
• Opportunity for career growth
• Dynamic start-up environment