Senior Social Media and Community Manager

Summary

Join Hey Jane as a Senior Social Media and Community Manager and play a pivotal role in expanding access to reproductive healthcare. You will develop and execute social media strategies across various platforms, creating engaging content and managing influencer partnerships. This role requires a passion for social media, strong analytical skills, and a commitment to improving reproductive healthcare access. You will work closely with the VP of Marketing to align social media efforts with overall business goals. The ideal candidate has 5+ years of experience in social media management and a proven track record of success. This position offers a competitive salary, equity, unlimited vacation, and comprehensive health benefits.

Requirements

• An excellent and enthusiastic communicator with 5+ years of related experience in social media/community management
• Someone with a proven track record of identifying and leveraging what makes different social media platforms tick: trends, functionalities, best practices, partnerships, hashtags, and platform updates
• Experienced in following brand and/or messaging guidelines, overseeing an editorial calendar, writing scripts and captions, managing partnerships, and developing an influencer program
• Results driven with an openness to receiving feedback
• Independent but extremely reliable when it comes to hitting deadlines and juggling multiple projects
• An adaptable learner who thrives in a quickly moving startup environment
• Passionate about abortion and reproductive care—and excited to join a growing team that is changing the face of health care as we know it!

Responsibilities

• Develop our overarching owned and paid social media strategy aligned to growth goals and business needs
• Ideate, develop, design, write, film, edit, and create thumb-stopping content about abortion, reproductive care, and more in order to help attract, engage, and grow our audience across social media platforms (TikTok, Instagram, Reddit, YouTube, etc.)
• Build out an influencer program and manage our influencers, contracted content creators, partners, and communities (including the Un-Whisper Network and our campus ambassador program) and ensure that their content is aligned with our brand messaging, identity, and aesthetics
• Track, report, and analyze weekly, monthly, and quarterly performance metrics for all social channels (including owning spreadsheets and decks that clearly communicate learnings, trends, and opportunities)—and be able to identify ways we can quickly pivot and improve as needed
• Embody the voice of Hey Jane and respond to messages and comments, as well as actively engage with other accounts across all platforms
• Keep up with the latest social media trends (news, memes, celebrities, music, etc.) and partners (whether it’s influencers, creators, or other organizations) and find brand-right ways to incorporate them into our content
• Collaborate with the marketing team and other cross-functional partners at Hey Jane
• Be a thoughtful, visionary storyteller around abortion and reproductive care during this pivotal moment

Benefits

• Compensation: $80-100k + equity
• Remote from approved states (CA, CO, CT, DC, DE, HI, IL, MA, MD, NJ, NM, NY, OR, VT, and WA)
• Unlimited vacation
• Health, dental, and vision insurance with FSA