Senior Talent Acquisition Manager

Summary

Join WIN, a rapidly growing prop-tech company, as our SEO Manager. You will develop and execute SEO strategies to boost organic search rankings and drive traffic to our websites. Collaborate with internal and external stakeholders on content creation and distribution, acquiring high-quality backlinks. Analyze website analytics and provide optimization suggestions for technical, off-page, and local SEO. You will also forecast traffic and rankings, track milestones, and measure performance against key metrics. Stay current on the latest SEO trends and algorithm changes. This role requires strong technical SEO skills and experience.

Requirements

• Proficiency in technical knowledge on site migration, in-depth actionable technical audit, rich snippet audit and optimization, back link audit etc
• Ability to make code-related SEO recommendations & derive SEO strategies
• Should be able to forecast traffic and ranking through SEO
• Must be able to create and update content/meta dynamically without duplicate content issue
• Experience or understanding of HTML, CSS, and JavaScript
• 5+ years of experience in technical, off-page, and local SEO
• UG/PG in technical background (Engineering/MCA Graduate)

Responsibilities

• Understand the business model, company’s goals, and Search Engine Optimization (SEO) objectives
• Develop strategy and execution plan to acquire backlinks to positively impact organic rankings
• Perform keyword research aligned to objectives to optimize existing content and create new content outlines
• Develop strategy and execution plan for local SEO for B2B and B2C businesses
• Reach out to bloggers/publishers to publish content on their platforms and acquire high-quality backlinks
• Coordinate with the development team to ensure best SEO practices are implemented on the developed code
• Identify and implement strategies for increasing website traffic through organic search listings
• Improve local search traffic through best local SEO practices
• Review UI/UX and provide optimization suggestions to increase organic rankings
• Work with content team for content creation and distribution
• Forecast traffic and rankings through SEO and develop tracking mechanism to track the milestones
• Measure the performances on various relevant metrics including traffic, keyword ranking, technical parameters, user engagements, and user behaviour
• Analyse the performance on these metrics and provide data-driven suggestions to increase the rankings and traffic through website and local listings
• Keep up to date with latest SEO trends, strategies and algorithm changes

Preferred Qualifications

Certification on Google Analytics is a bonus

Benefits

• High-energy team enthusiastic about disrupting a massive industry
• Highly inclusive and collaborative culture built on mutual respect
• Focus on core values, initiative, leadership and adaptability
• Strong emphasis on personal and professional development
• Flexibility to work remotely
• Top-notch compensation