Senior Technical Project Manager

Summary

Join Wellhub, a corporate wellness platform, as a Senior Technical Project Manager in São Paulo! You will define and prioritize martech projects, develop project plans, write product requirements documents, oversee implementation, analyze marketing data, manage project development, lead project meetings, and communicate project updates. This role requires experience in marketing operations, martech, or data engineering, along with strong analytical, communication, and leadership skills. Wellhub offers a flexible work environment, including hybrid and remote options, along with comprehensive benefits such as health insurance, paid time off, parental leave, and opportunities for career growth. The company prioritizes employee wellbeing and fosters a supportive and inclusive culture.

Requirements

• Prior experience in marketing operations, martech, data engineering or a related field
• Bachelor’s degree in Marketing, Engineering, Business Administration, or a related field
• Proven track record of successfully leading strategic martech initiatives
• Ability to translate business goals into actionable martech strategies and roadmaps
• Excellent problem-solving and analytical skills
• Strong understanding of data's role in marketing and familiarity with key martech concepts like data pipelines, ingestion processes, attribution modelling, real-time personalization, and data visualization platforms
• Familiarity with data privacy and security regulations
• Strong analytical skills and a data-driven approach to decision-making
• Ability to measure and demonstrate the impact of martech initiatives on business outcomes
• Exceptional communication and presentation skills
• Ability to effectively convey complex information to diverse audiences, including business stakeholders and technical teams
• A strong team player with proven ability to build relationships and influence stakeholders across different departments (technical and business)
• Strong understanding of the digital marketing ecosystem, including websites, apps, and various marketing channels
• Strong project management and organizational skills with experience working in agile development environments and familiarity with agile project management methodologies

Responsibilities

• Define and prioritize martech projects aligned with business needs and strategic goals
• Develop detailed project plans and collaborate with technical teams on implementation
• Write product requirements documents (PRDs) and review technical RFCs (requests for comments) from engineering, as well as sign off on user acceptance testing (UAT)
• Oversee the implementation and integration of marketing automation platforms and other martech tools with our core data platforms
• Analyze marketing data and reports to identify trends, opportunities, and areas for improvement
• Manage project development, resolve roadblocks, and ensure timely delivery
• Lead project meetings and manage a cross-functional team of marketing, analytics, martech, software, and data engineering professionals
• Communicate project updates and results to stakeholders at all levels (including the Martech Senior Director and, at times, Marketing and Engineering VPs)
• Stay informed about industry best practices and emerging martech trends
• Live the mission: inspire and empower others by genuinely caring for your own wellbeing and your colleagues. Bring wellbeing to the forefront of work, and create a supportive environment where everyone feels comfortable taking care of themselves, taking time off, and finding work-life balance

Preferred Qualifications

• Experience with marketing automation platforms (e.g., Salesforce Marketing Cloud, Adobe Campaign, Braze)
• Experience with customer data platforms (e.g., Segment, Tealium, AEP, Salesforce Data Cloud, mParticle)
• Familiarity with data visualization tools (e.g., Tableau, Power BI) as well as specific web & product analytics tools (e.g., Amplitude, Google Analytics, Adobe Analytics) and their role in reporting marketing KPIs

Benefits

• Health, dental, and life insurance
• Flexible work options: flexible hybrid and full remote
• Home office stipend
• Monthly flexible work allowance
• Flexible schedule to adjust working hours based on personal schedule, time zone, and business needs
• Access onsite gyms and fitness studios, digital fitness programs, and online wellness resources for meditation, nutrition, mental health support, and more. You will receive the Gold plan at no cost, and other premium plans will be significantly discounted
• Vacations after 6 months and 3 days off per year + 1 day off for each year of tenure (up to 5 additional days) + extra day off for your birthday
• 100% paid parental leave to all new parents and extended maternity leave
• Outstanding opportunities for personal and career growth