Social Media Manager

Clipboard Health
Summary
Join Clipboard Health as their Social Media Manager and own their nascent online presence, championing social media strategy for a billion-dollar company. You will support current professionals and attract tens of thousands more to the platform as they expand. This hands-on role requires creating content, managing influencer partnerships, and engaging with users to inform content and business strategies. Success demands extreme ownership, self-reliance, and extreme curiosity, leveraging user insights to drive strategy. The role is within the Marketing Team in the Product organization. The position requires travel up to 25% of the time, predominantly to document and support Clipboard-hosted events. Compensation is $100K-$125K plus equity and benefits. Candidates must reside within 1 hour of a major US city.
Requirements
- Is deeply user centric : You default to talking to users to inform what content to make (or not to)
- Understands content strategy : You understand the differences between campaigns designed for views and those designed for activations and how different strategies should be employed across different platforms (e.g. Instagram vs LinkedIn)
- Can execute fast and at high quality : You can make content that achieves these strategies and have a track record of performance to prove it. This is a hands-on role where you will be responsible for creating content yourself
- Understands influencer partnerships : Youβll own our influencer relationships and have a clear intent for each partnership
- Owns user engagement : Youβll be responsible for replying to users, not just to build community and reach, but to inform our own content and business strategies
- Can think beyond social: You recognize the value of social media but know when another strategy may be a better tool (e.g. a change to the app)
- We are currently accepting applications only from candidates based <1hr from a major US city (>500K population). This requirement is rooted in the need to create content and have access to a large pool of professionals
- Travel up to 25% of the time is expected for this role. Travel will predominantly be to document and support events hosted by Clipboard (e.g. job fairs)
Preferred Qualifications
- Extreme Ownership : The buck stops with you, no matter what anyone else did or did not do. You're self-reliant and can get things done in the chaos that is an early-stage startup scaling quickly
- Extreme Curiosity : You ask βwhyβ 3-5 times in a row for the same problem, leveraging rich user insights to inform strategy
Benefits
The compensation for this role is $100K -$125K plus equity and benefits