Social Media Manager

Summary

The job is for a Social Media Manager at RapTV, a network of music & culture brands. The role involves managing content, developing social media strategies, monitoring trends, analyzing metrics, collaborating with the sales team, and using design software like Photoshop.

Requirements

• 2+ years of experience working on Social Media accounts
• Experience with graphic design skills in services such as Photoshop & Canva
• A deep understanding of standard journalism guidelines
• Proficient knowledge of modern rap and hip-hop
• Strong communication skills & experience working within a team
• Excellent attention to detail and strong written skills

Responsibilities

• Driving growth on multiple social accounts, primarily focusing on rap and hip-hop
• Creating, publishing, & curating content
• Develop and implement comprehensive social media strategies to achieve objectives, increase brand awareness, and drive audience engagement
• Manage a social content calendar, ensuring timely and consistent posting of content that aligns with brand voice and guidelines
• Monitor social media trends, industry developments, and competitor activities to identify opportunities for growth and stay up-to-date with best practices
• Monitor and analyze social media metrics, such as impressions, engagement, and audience sentiment, to evaluate the effectiveness of content strategies and provide data-driven insights
• Roll out stories, breaking news, and editorial content across social throughout the day and into the night/weekend hours
• Collaborate with the sales team to roll out ads in a timely manner

Preferred Qualifications

• Experience in creating social content that has been sold against
• Editorial experience writing for a publication or brand
• Strong skillsets with pulling and interpreting data to drive decision-making on social platforms
• Experience working within media or the music industry

Benefits

• Competitive compensation
• A fully remote team
• Health Insurance
• Yearly skills development budget