Social Media Manager

Summary

Join Tebra as a Social Media Manager to develop and implement social media strategies, create engaging content, and manage social media accounts across various platforms. You will be responsible for building a strong online presence, increasing customer engagement, and driving brand awareness. The ideal candidate will have 4+ years of experience in social media management for a B2B or SaaS company, strong on-camera presence, exceptional copywriting skills, and a deep understanding of social media platforms. This role requires collaboration with various teams to support product launches and marketing campaigns. You will also monitor brand mentions, analyze content performance, and stay updated on industry trends. The position reports to the Director of Content Marketing and is a remote role.

Requirements

• 4+ years of experience managing social media accounts for a B2B or SaaS company; healthcare or tech industry experience preferred
• Strong on-camera presence or willingness to become a video spokesperson
• Exceptional copywriting skills with a knack for translating complex topics into accessible, engaging posts
• Deep understanding of platform-native content strategies across LinkedIn, YouTube, IG, and Reddit
• Demonstrated ability to build and execute content calendars, and run content in coordination with larger marketing campaigns
• Experience with tools like Sprout Social, Asana, Slack, and Canva
• Understanding of online community dynamics and comfort engaging directly with customers and prospects
• Strategic thinker with a bias for execution and an eye for brand consistency
• Resilient and composed — able to navigate feedback, online criticism, and shifting priorities
• What’s essential is your ability to quickly learn healthcare practice operations, billing workflows, and the challenges faced by private practices

Responsibilities

• Own and evolve Tebra’s social media strategy across LinkedIn, YouTube, Instagram, Reddit, and other emerging platforms
• Manage a cross-platform content calendar and oversee day-to-day publishing, monitoring, and engagement
• Create social-first content that resonates with healthcare professionals — including physicians, medical billers, and practice owners
• Serve as a visible or behind-the-scenes host for short-form videos and repurposed webinar content
• Write compelling, brand-aligned copy that informs, educates, and builds trust — especially for LinkedIn and YouTube
• Partner with Creative to develop visual assets, videos, and explainers tailored for each platform
• Collaborate cross-functionally with Demand Generation, Product Marketing, Organic Marketing, and Customer Marketing to support product launches, customer stories, webinars, and campaigns
• Build and manage a healthcare micro-influencer and UGC (user-generated content) program, identifying credible voices to advocate for Tebra
• Monitor brand mentions, product feedback, and customer escalations; respond and route issues as needed to protect brand reputation
• Actively participate in healthcare-specific forums (e.g. Reddit) to build credibility, contribute value, and surface insights
• Track, analyze, and report on content performance (e.g. audience growth, engagement, share of voice); make data-driven optimizations
• Stay ahead of social platform trends, healthcare industry shifts, and algorithm updates to keep Tebra relevant and engaging

Benefits

• Need work from home basics? We offer a discount through Dell!
• We also offer a number of resources to help you keep your mind and body healthy
• Check out obe Fitness or Gympass for a great workout, or LifeWorks Employee Assistance Program to find mental health resources, along with other resources for everyday occurrences