Gopuff is hiring a
Sr Manager CRM, Remote - United States

Summary

Gopuff is seeking a versatile senior marketing and product leader to grow the company through CRM programs. The ideal candidate will have 5+ years of CRM experience in a fast-paced B2C company, strong leadership skills, technical acumen, and the ability to work independently. The role involves benchmarking against best-in-class experiences, implementing an integrated CRM strategy, defining channel mix, building segmentation strategies, influencing cross-functional partners, and communicating effectively with stakeholders.

Requirements

• 5+ years CRM experience in a fast-paced B2C company
• Ability to communicate clearly, persuasively and with confidence
• In-depth channel knowledge in CRM channels (push / email / SMS) and technologies with experience managing and justifying large investments
• Experience with web analytics and visualization tools to draw meaningful and actionable insights: Braze and Looker experience a plus
• Proven experience running highly effective CRM programs, and strategies
• Strong leadership and communication strategy while driving consensus and articulating program recommendations and tradeoffs to senior executives
• Outcome-oriented leadership and ability to ask questions, articulate desired outcomes, and work collaboratively to create a path to achieve it; proven ability to bring simplicity and measurable results to complex situations
• Demonstrated technical acumen; ability to influence and debate solutions with technical team members, understand technology solutions and potential tradeoffs and represent technical concepts to non-technical stakeholders
• Ability to work independently; able to successfully operate in areas of uncertainty and ambiguity; self-starter and quick learner; calm and efficient under pressure
• Be versatile and be able to prioritize/handle multiple initiatives in a fast-paced environment with strict deadlines

Responsibilities

• Evolve Gopuff's CRM channel strategy to serve the diverse needs of customers and drive aggressive customer engagement and growth goals
• Manage the promotion budget, product priorities, and deliverables to support growth objectives
• Drive new business initiatives and investments through a track record of substantial business results through best-in-class customer experiences

Benefits

• Comprehensive medical, dental, and vision insurance, optional FSAs and HSA plans, 401k, commuter benefits, supplemental employee, spouse and child life insurance to all eligible employees
• Gopuff employee discount
• Career growth opportunities
• Annual performance appraisal and bonus
• Equity program *Not applicable for contractors or temporary employees.*