Remote Vice President, Product Marketing

Summary

Join a passionate and innovative team at 1Password as we seek a Vice President of Product Marketing to lead and expand our product marketing efforts, driving our mission to make security simple and accessible for both businesses and individuals.

Requirements

• 10+ years in product marketing within the cybersecurity space is required
• 5+ years in a leadership role with a SaaS product company is necessary
• Proven track record of developing and executing successful product marketing strategies in a dynamic technology environment, including geo-expansion
• Deep understanding of IAM products, market dynamics, and customer needs
• Excellent leadership and communication skills, with the ability to inspire and guide cross-functional teams

Responsibilities

• Define and execute a comprehensive product marketing strategy that aligns with company goals and market needs
• Build, lead and mentor an already high-performing product marketing team
• Conduct thorough market research to understand customer needs, competitive landscape, and market trends
• Collaborate with product management, sales, and marketing teams to ensure alignment on product messaging, launch strategies, and sales enablement
• Lead the product launch process to bring new innovations to market, raise customer awareness of new capabilities, and drive adoption and usage
• Oversee the creation of high-impact content that communicates our value proposition
• Support the marketing team with demand generation campaigns that resonate with our customers and drive adoption
• Develop a solution-based marketing competency within the PMM organization and create messaging and content that positions 1Password as the best solution for access management challenges
• Ensure technical accuracy in all marketing materials and provide deep product expertise to customers and partners
• Execute a competitive intelligence program that informs product roadmap priorities and enables sales with strong competitor battle cards and messaging
• Evangelize 1Password, our products, and our value proposition through thought leadership content, events, and public speaking
• Establish KPIs, guide experimentation, and report on product marketing impact and ROI

Benefits

• Health insurance
• Dental insurance
• 401k and retirement benefits
• Paid time off
• Remote work, flexible hours
• Life and disability insurance
• Bonuses and incentives
• Professional development opportunities
• Wellness programs
• Maternity and parental leave top-up programs
• Wellness spending account
• Generous PTO policy
• Company-wide wellness days off scheduled throughout the year
• Wellness Coach membership
• Comprehensive health coverage
• Employee stock option program for all full-time employees
• Retirement matching program
• Training budget, 1Password University access, and learning sessions
• Free 1Password account (and friends and family discount!)
• Paid volunteer days
• Employee-led DEIB programs and ERGs and ECGs
• Fully remote environment
• Peer-to-peer recognition through Bonusly