πUnited States
Web3 Marketing Lead
closed
OKX
πRemote
Summary
Join OKX, a leading global crypto exchange, as we expand our presence in Northeast Asia. This role requires a seasoned marketing professional with at least 6 years of experience in the region. You will develop and implement brand strategies, lead customer acquisition and retention campaigns, and collaborate with cross-functional teams. Success in this position demands a proven track record of Web3 growth strategies, strong data analysis skills, and excellent leadership and communication abilities. OKX offers a competitive compensation package, including L&D programs, team-building activities, wellness allowances, and comprehensive healthcare.
Requirements
- At least 6 years of experience in a marketing-focused role within Northeast Asia
- Proven track record of devising successful Web3 growth strategies or marketing campaigns and achieving targets
- Proficient in data analysis and the use of analytics tools to drive decision-making
- Strong leadership, communication, and project management skills
Responsibilities
- Develop and implement brand strategies aligned with the region's business objectives
- Analyze Web3 market and crypto trends, competition, and user behavior to identify brand opportunities
- Lead efforts to acquire new customers and retain existing ones through targeted campaigns and initiatives
- Optimize customer onboarding processes to enhance user experience and drive loyalty
- Work closely with departments such as global marketing, product, legal & compliance, and customer service to align growth initiatives with Northeast Asia business objectives
- Faciliate seamless communication and coordination across teams to ensure cohesive growth strategies
Benefits
- Competitive total compensation package
- L&D programs and education subsidy for employees' growth and development
- Various team building programs and company events
- Wellness and meal allowances
- Comprehensive healthcare schemes for employees and dependants
This job is filled or no longer available
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