Remote Account Based Marketing Manager
Embrace
π΅ $135k-$155k
πRemote - United States
Please let Embrace know you found this job on JobsCollider. Thanks! π
Job highlights
Summary
Join Embrace as we grow our highly differentiated mobile observability offering. As Head of Growth Marketing and ABM, you will be responsible for hands-on demand generation funneling to achieve revenue goals that support company growth.
Requirements
- Minimum 5 years industry experience in growth marketing, demand generation, ABM, web marketing, or digital marketing for B2B companies
- Must have marketing automation experience and be self-sufficient
- Data-driven aptitude to analysis and decision making with respect to program management - what works, what doesnβt
- Strong understanding of B2B marketing and CRM platform (Salesforce), ABM Platforms, and Social Advertising channels
- Experience running campaigns and programs that directly drive pipeline growth using marketing tools and channels, coupled with a desire to seek ways to enhance our results through optimization, testing and other means
- Proven experience scaling demand generation programs through technology, data and process with demonstrated ROI
Responsibilities
- Develop and execute an ABM strategy that aligns with the Embraceβs revenue goals
- Plan, execute, and analyze all aspects of our account-based marketing programs
- Proactively engage with our sales team to coordinate, communicate, and optimize the impact of our campaigns and ABM programs
- Manage and execute our growth strategy targeting DevOps, SREs and mobile app engineers
- Continuously evaluate the performance of campaigns, adjusting demand tactics and strategy accordingly to improve results
- Create strategies and tactics to penetrate buying teams and engage senior leaders of mid-size enterprises
- Drive the demand generation content strategy that will fuel all multi-channel programs
- Participate in monitoring conversion rates, campaign influence and attribution, and continuously optimize for maximum ROI
Preferred Qualifications
- Campaign execution in the mobile or open source space is a plus!
- Experience marketing to a DevOps, SRE and/or Engineering persona
Benefits
- On target earnings (OTE) for this role are $135K - $155K
- Equity offered in the form of options
- Health / vision / dental benefits
- Free PTO
Share this job:
Disclaimer: Please check that the job is real before you apply. Applying might take you to another website that we don't own. Please be aware that any actions taken during the application process are solely your responsibility, and we bear no responsibility for any outcomes.
Similar Remote Jobs
- π°$96k-$114kπWorldwide
- πUnited States
- πUnited Kingdom
- π°$150k-$160kπUnited States
- π°$100k-$150kπUnited States
- πUnited States
- π°$125k-$180kπWorldwide
- π°$70k-$80kπWorldwide
- πUnited States
Please let Embrace know you found this job on JobsCollider. Thanks! π