Account Manager

Summary

Join Pathlabs' Media Services team as an Account Manager and become a trusted advisor to a portfolio of clients. You will be responsible for managing client relationships, analyzing campaign performance, developing media strategies, and ensuring client success. This role requires strong analytical, communication, and problem-solving skills, along with experience in digital advertising and project management. The position offers a remote-friendly work model, excellent benefits, and opportunities for professional growth within a dynamic and supportive team. Pathlabs values diversity and inclusion, creating a welcoming environment for all employees. The ideal candidate will possess a passion for technology, data, and delivering exceptional customer service.

Requirements

• Total comfort with technology and data analysis
• Strong mathematical and organizational skills
• Ability to solve complex problems and work with intricate systems
• Comfortably navigate Google Analytics, Social Channels, DSPs, and related technology
• Ability to effectively delegate tasks
• Experience with Project Management and PM Platforms
• A proven track record of managing projects efficiently and effectively
• Ability to tell stories with data
• Well written email communication skills
• Excellent people skills
• Professional appearance and persona
• Readiness to work long or non-standard hours when necessary
• Travel to the client when necessary
• Able to handle pressure; Maintain composure and customer focus while solving problems
• Thrive on change as our products and services evolve
• Use of active personal social accounts with 2-factor security for business purposes
• Comfortable working in a fast-paced, cross-functional team
• The ability to work up to 50 hours a week when necessary with sustained computer usage
• 4-year degree in related field or a minimum of 3 years of digital advertising, media planning, or digital strategy experience

Responsibilities

• Develop a trusted advisor relationship and act as the lead point of contact for a specific group of clients
• Analyze, interpret, and present campaign performance in a clear, concise manner while providing customer guidance and strong, strategic recommendations to our clients
• Work collaboratively to develop and refine media strategies
• Manage, strengthen, and grow customer relationships
• Work with client and internal team to develop media plans and proposals
• Act as the key strategist by developing solutions to solve clients specific problems within digital workflow and digital media
• Initiate, coordinate, and oversee all company activities on behalf of the client
• Work with colleagues to launch and update campaigns
• Respond to client questions and requests in a timely manner
• Maintain meticulous documentation of all activities on the client’s behalf
• Identify any issues before the client does and provide solutions to strengthen client partnerships and ROI
• Take part in pitches for new contracts (as needed)
• Continuously offer unsolicited ideas to increase the effectiveness of the client’s marketing initiatives
• Contribute to Pathlabs growth by growing your individual portfolio through strategic project management and forward-thinking
• Work with the internal team to exceed clients’ expectations and keep re-earning clients’ trust
• Stay abreast of new solutions and opportunities
• Complete all work on accounts as assigned
• Mentorship of account associates
• And other duties as needed to evolve this position

Preferred Qualifications

• Experience with digital ad buying platforms and/or advertising metrics
• Experience at an advertising agency in client service or digital media buying/planning
• Experience with customer relationship management and a knack for sales

Benefits

• Unlimited Paid Time Off & 13 paid holidays annually
• Health, Dental, Vision and Life Benefits with generous company contribution
• 401k investment opportunity
• Hybrid workplace with in office, flexible and remote options
• Dog friendly office
• Employee Assistance Program
• Paid parental leave
• Charitable donation matching program
• Civic engagement hours