Ad Operations Specialist

Summary

Join BDG as an Ad Operations Specialist and play a critical role in supporting campaign setup, management, and support. This remote role, based on the east or west coast, requires managing client services, tracking campaign performance, and acting as the main point of contact for technical issues. You will analyze campaign data, create reports, and propose optimization strategies to increase revenue and renewal rates. The position demands strong organizational and communication skills, problem-solving abilities, and the ability to manage multiple tasks simultaneously. A background in ad operations and familiarity with ad serving systems are essential. The salary range is $65,000-$70,000 annually.

Requirements

• Availability to work EST or PST hours
• 1-3 years of work experience in a Ad Operations or a related field
• Working knowledge of Microsoft Excel including pivot tables and formulas
• Working knowledge of HTML, JavaScript, and Web debugging tools
• Must have an obsession with attention to detail and a proven ability to solve problems
• Excellent communication and organizational skills
• Able to deliver against multiple simultaneous tasks with excellence
• Comfortable working in a fast-paced, fun, and entrepreneurial environment
• Basic knowledge of media campaign KPIs, such as CTR, Viewability, etc
• Comfortable and confident working remotely as part of a larger team
• This is a remote role, but candidates must be based on the east or west coast and must be able to maintain east or west coast hours

Responsibilities

• Manage and service clients to ensure accurate ad trafficking, contract fulfillment, and quality control across multiple website properties
• Track, measure, analyze and report the performance of multiple advertising campaigns, including creating detailed performance reports and proposing optimization strategies
• Main point of contact for technical issues related to ad functions and rich media/technology vendors
• Continuously focused on ensuring revenue is retained, as well as partnering with sales representatives and clients to increase renewal rates and advertising spend on Bustle and associated sites
• Organize interdepartmental workflow to ensure all elements are handled according to process and schedule
• Support our account management team to provide updates on missing assets for campaigns, campaign pacing, performance, and optimization opportunities

Preferred Qualifications

Familiarity with Ad serving Systems and technology a plus – GAM, Boostr, CM360, Magnite, adtech knowledge, etc