Ad Operations Specialist

StackAdapt
Summary
Join StackAdapt as a Programmatic Ad Operations Specialist and play a pivotal role in managing programmatic advertising campaigns. Collaborate with the Client Services team to ensure seamless campaign execution, from trafficking and pixel implementation to performance analysis. You will be responsible for creating and delivering pixel-based data-capturing systems, QA campaign assets, and identifying areas for campaign optimization. This role requires real-time bidding/programmatic experience, digital marketing campaign optimization experience, and proficiency in various software applications. StackAdapt is a remote-first company, prioritizing UK-based candidates. The company offers competitive benefits, including private medical insurance, a company pension scheme, work-from-home reimbursements, and support for personal development.
Requirements
- Real Time Bidding/programmatic experience (DSP, Ad Network, etc)
- Experience building and optimizing digital marketing campaigns
- Experience creating and delivering pixel-based data-capturing systems
- Foundation in marketing concepts and business-related marketing objectives
- Proficiency in Excel, PowerPoint, Word, and the Google Suite of Business Applications
- The ability to grasp technical concepts and platform-based knowledge, and distill that knowledge into clear, concise communications
- An understanding of the digital advertising sales landscape, trends, and ideas
- Proven success whilst working in a fast-paced environment
Responsibilities
- Collaborate with Client Services to fulfill client deliverables, including campaign trafficking, campaign modifications, and internal-facing ad operations
- Creation and delivery of pixel-based data-capturing systems
- QA campaign assets, pixels and campaigns before launching
- Identify areas of opportunity to optimize the campaign setup process alongside our product and technology teams
- Establish techniques, best practices and processes to support and maximize the creation of successful campaigns
Preferred Qualifications
- Experience using DV360, Meta, or Amazon is a plus
- Bonus: email marketing campaign experience
Benefits
- Competitive salary
- Private Medical Insurance cover
- Auto-enrolment into the company pension scheme
- Work from home reimbursements
- Coverage and support of personal development initiatives (conferences, courses, etc)
- An awesome parental leave policy
- A friendly, welcoming, and supportive culture
- Our social and team events (virtually!)
- Take part in our walk and wander policy and work anywhere in the world
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