Senior Ad Operations Specialist

Newsweek
Summary
Join Newsweek as a Senior Ad Operations Specialist and play a key role in elevating the performance of our digital advertising campaigns. You will own end-to-end campaign trafficking, QA, and launch across various platforms, ensuring flawless setup and proactive issue resolution. Responsibilities include monitoring campaign delivery, analyzing data to identify optimization opportunities, maintaining brand safety standards, and collaborating with cross-functional teams. Success in this role involves timely campaign launches, efficient processes, and proactive problem-solving to drive stronger campaign performance and client satisfaction. This position requires 3+ years of publisher-side ad operations experience and a deep understanding of Google Ad Manager and related technologies. Newsweek offers a competitive salary and a commitment to creating an inclusive and respectful workplace.
Requirements
- 3+ years of publisher-side ad operations experience
- Deep working knowledge of Google Ad Manager, SSPs, and trafficking logic
- Strong QA mindset with demonstrated ability to spot and fix issues before they go live
- Proficient in Excel/Google Sheets; experience with Looker, Tableau, or similar tools a plus
- Strong analytical skills and ability to translate performance data into insights
- Familiarity with basic HTML, JavaScript, and browser debugging tools (e.g., DevTools)
- Strong communication and collaborative skills across technical and non-technical teams
- Highly organized, accountable, and proactive in identifying risks and resolving blockers
Responsibilities
- Own end-to-end campaign trafficking, QA, and launch in Google Ad Manager (GAM) and SSPs
- Perform structured QA to ensure flawless setup and minimize errors
- Monitor campaign delivery daily, identifying and resolving pacing or performance issues proactively
- Analyze campaign and revenue data to surface optimization opportunities and inform seller/client recommendations
- Maintain brand safety, viewability, and user experience standards, applying targeting best practices and creative QA
- Collaborate with Sales, Account Management, Media Planning, Product, and Engineering teams to ensure seamless execution and cross-functional alignment
- Support campaign wrap reporting, forecasting inputs, and best-practice documentation
- Work with third-party tools (e.g., IAS, DoubleVerify, Bombora) to ensure proper measurement, targeting, and compliance
- Contribute to the refinement of AdOps processes and tooling to drive efficiency, automation, and scalability
- Provide mentorship to junior ad ops team members as part of our team development strategy
Preferred Qualifications
Experience with programmatic media, PMP packaging, or yield optimization initiatives
Benefits
Salary: $75,000/ year commensurate with experience
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