Analyst, Product Marketing

Summary

Join Pismo's Product Marketing & Content team as a Product Marketing Analyst to craft compelling narratives and impactful sales materials. You will leverage product usage data, market intelligence, and customer feedback to refine product positioning and messaging. Responsibilities include equipping the sales team with necessary assets and training, collaborating with product and engineering teams, and monitoring campaign performance. The role requires strong analytical, communication, and organizational skills, along with a passion for technology. This is a remote position with some travel required. The ideal candidate will have a strong understanding of the fintech industry and experience working with global teams.

Requirements

• 2 or more years of work experience with a Bachelor’s Degree or an Advanced Degree (e.g. Masters, MBA, JD, MD, or PhD)
• Possess a deep empathy for users and adapt communication styles to effectively engage diverse audiences, highlighting Pismo's unique value. Excel in both verbal and written communication
• Have a strong passion for technology, eager to understand how things work, and capable of translating complex technical concepts into accessible, everyday language
• Have some exposure to or interest in the banking, payments, or SaaS industry, offering a foundational understanding and enthusiasm for learning more about the market landscape
• Possess strong analytical skills, capable of interpreting data and making informed, data-driven decisions
• Efficiently manage complex, interdependent projects, ensuring various workstreams remain aligned and on schedule
• Work seamlessly across Marketing, Sales, Product, and other departments across Visa, leveraging diverse expertise to successfully execute initiatives

Responsibilities

• Equip Sales with the assets and training they need to convey Pismo's value, close deals, and shine in front of prospects
• Work with Product and Engineering teams to understand technical capabilities and translate them into compelling value propositions
• Support the creation of technically accurate product briefings, solution briefs, and demo scripts
• Be the guru of our competitive landscape and key audiences, continuously updating our messaging with fresh insights
• Work hand-in-hand with the Growth team to craft and execute marketing campaigns that capture attention and generate demand
• Dive into data to track and report on KPIs like impressions, clicks, web visitors, and more, ensuring our strategies hit the mark
• Act as a vital connector between Product, Marketing, and Sales, developing strategies and resources that drive unified success
• Work closely with regional teams to bridge global strategies with local insights, ensuring our approach resonates with diverse markets and addresses unique local needs
• Keep executives and other key stakeholders in the loop with clear updates on enablement strategies, progress, and results

Preferred Qualifications

• 3 or more years of work experience with a Bachelor’s Degree or more than 2 years of work experience with an Advanced Degree (e.g. Masters, MBA, JD, MD)
• Experience in global roles collaborating with regional teams

Benefits

• Medical
• Dental
• Vision
• 401(k)
• FSA/HSA
• Life Insurance
• Paid Time Off
• Wellness Program
• Bonus
• Equity