Associate Director, Paid Media

Summary

Join Authentic, an award-winning digital agency, as an Associate Director, Paid Media for a limited time! Lead digital advertising campaigns for major clients, manage a team, and develop the department. This full-time, remote position offers a $100,000 annual salary. Responsibilities include developing advertising strategies, managing employees, setting best practices, and client communication. The role requires extensive experience in digital advertising, client management, and team leadership. Excellent benefits include 100% employer-covered health insurance, 401k, flexible leave, and more.

Requirements

• Deep knowledge of the issues and a passion for electing Democratic candidates and advancing the progressive movement
• Experience executing large-scale digital advertising programs for campaigns and causes with different goals (ie persuasion, mobilization, direct response)
• Deep knowledge of advertising platforms like Facebook, Google Ads, and programmatic platforms
• Experience using CRMs like NGP and ActionKit
• Demonstrated experience of creating and setting strategy for a client – and teaching others
• Proven effective written and verbal communication skills
• Experience managing a team
• Proven ability to handle multiple tasks, work well under pressure, and meet tight deadlines
• Extensive experience in client management, copywriting, and digital ad campaigns
• Proficient computer skills and familiarity with Google Sheets/Microsoft Excel
• Able to work extended hours when needed/for rapid response moments
• Eager to learn and self-educate
• Committed to getting things right – pays close attention to detail and doesn’t stop trying
• Support for progressive values and commitment to building a safe and diverse workplace where people from all walks of life can contribute and advance the movement

Responsibilities

• Act as the advertising lead for a significant number of large clients and work alongside client leads, managers, and other departments to develop advertising strategies that maximize our clients’ online fundraising and engagement
• Manage employees within the department and contribute to making improvements to the department. That includes conducting reviews, being responsible for employees’ development, making recommendations about raises/promotions, discipline, etc
• Lead on setting best practices for ad copy and developing innovative advertising strategies for clients
• Set up ads in Facebook Ads Manager, Google Ads, and other advertising platforms as needed
• Contribute to a collaborative culture that helps improve our work product
• Produce professional memos and maintain internal and external reporting
• Work with designers, email strategists, and vendor partners to meet your client's needs as necessary
• Ensure all content is rooted in the authentic and honest voice of the client, and that each program is unique to each client
• Lead on client communications, producing professional reports and memos
• Respond to topics in real-time by assisting in drafting ads in response to news stories that are breaking fast
• Brainstorm creative ideas for our clients, fact check, and proofread content before it goes out from a client
• Be on top of digital trends and new tools so that we can make cutting-edge recommendations to our clients based on best practices
• Perform other duties as needed

Benefits

• 100% employer-paid health care, vision, and dental
• 100% employer-paid life insurance and disability
• 401(k) with 3% employer contribution plus additional 2% employer match, fully vested on day one
• 4-day work week
• Flexible vacation and sick leave
• Generous paid parental leave & dependent care benefits
• Flexible telecommute and remote work policies
• Monthly phone reimbursement
• Wellness benefits
• Mental health benefits
• Commuter benefits
• Home office stipend or local hot desk
• Student loan repayment assistance