B2B Marketing Manager

Summary

Join Jooble, a global technology company, as a B2B Marketing Manager. You will be responsible for creating and testing marketing content, including email campaigns, paid advertising, sales materials, and lead generation activities. This role requires 2+ years of B2B marketing experience with digital products or services, proficiency in English and Ukrainian, and experience with lead generation and content marketing. You will also track campaign performance and use data to improve future marketing activities. Jooble offers a flexible work environment, growth and development opportunities, healthcare and well-being benefits, and generous time off. The company fosters a supportive and collaborative culture.

Requirements

• 2+ years in B2B marketing with digital products or services
• English at B2+ level (spoken and written)
• Ukrainian proficiency level: Upper Intermediate and higher (spoken and written)
• Experience with lead generation and content marketing
• Knowledge of email marketing platforms (Mailchimp, Sendpulse, Stripo)
• Basic skills with content management systems (Webflow or WordPress)
• Ability to explain tasks clearly to others
• Experience using Excel/Google Sheets for data analysis
• Basic Figma skills to work with existing templates

Responsibilities

• Research partners and competitors to understand market trends
• Track industry developments in the job search market
• Compare our solutions with platforms like Indeed, LinkedIn, and ZipRecruiter
• Create marketing materials with other teams
• Build email marketing campaigns
• Develop content for lead generation funnels
• Overview the creation of sales materials (presentations, one-pagers, whitepapers)
• Help run marketing campaigns (online and offline)
• Coordinate email marketing automation
• Assist with events and marketing experiments
• Track how well marketing efforts are working
• Report on campaign performance
• Use data to improve future marketing activities

Preferred Qualifications

• German or French language skills (big advantage!)
• Experience with digital advertising (Meta, LinkedIn)
• Knowledge of marketing analytics tools (GA4, Hotjar)
• Background in SaaS marketing

Benefits

• Flexible Work Environment
• We offer a hybrid format in Kyiv and remote options worldwide
• Start your 8-hour workday between 8:00 and 10:00 AM Kyiv time, ensuring collaboration across our team in 20+ countries
• We provide all the equipment you need for productivity and comfort, whether remotely or in the office
• Growth and Development
• We invest in your future with an individual education budget covering soft and hard skills
• Career opportunities and regular performance reviews support your growth from entry-level to leadership roles
• Healthcare and Well-being
• We offer health insurance after three months, plus financial support for medical expenses abroad
• Our mental health benefits include access to psychological consultations and 50% reimbursement for therapy sessions
• Time Off
• Enjoy 24 vacation days, 20 paid sick days, 4 extra sick days without a medical certificate, and 6 recharge days
• Take the time you need and return refreshed!