Brand Copywriter

doola Logo

doola

πŸ“Remote - Philippines, India

Summary

Join doola's marketing team as a Brand Copywriter to craft compelling copy for emails, products, and web. You will shape and scale doola's brand voice, ensuring every customer touchpoint is clear, cohesive, and engaging. Partner with product, design, and marketing teams to bring new features to life and drive conversions. This high-impact role demands both strategic thinking and meticulous execution. You'll define and scale a brand voice, work on high-visibility launches, and build systems to improve messaging across the company. It's a chance to work with a fast-growing team in a collaborative and supportive environment.

Requirements

  • 3+ years of experience in copywriting roles, with a strong portfolio of lifecycle emails and product copy
  • Background in brand strategy, UX writing, or product marketing
  • Deep understanding of using copy to move users through their lifecycle, empathizing with the customers’ perspective and balancing the company goals
  • Strong editing and revision skills, with a passion for clarity, brevity, and impact
  • Familiarity with tools like Figma, Notion, and Google Docs
  • Strong async communication skills and comfort working independently

Responsibilities

  • Own all brand copywriting across emails, onboarding, and in-product flows
  • Translate complex product concepts into simple, engaging messaging that drives action
  • Define, document, and scale a distinct, consistent brand voice across all touchpoints
  • Partner with Product, Design, and Growth teams to write emails, web pages, product launches, and marketing materials
  • Build a brand messaging framework that enables other teams to move faster and write better
  • Use copy to improve conversion performance, guide user behavior, and deepen customer engagement

Preferred Qualifications

  • Experience owning messaging or brand tone across an organization or product
  • Experience in SaaS, B2B, or early-stage startup environments
  • Familiarity with lifecycle platforms like Customer.io or Braze
  • Ability to interpret and act on performance data to improve messaging

Benefits

  • Flexibility to work remotely from anywhere with a stable internet connection
  • Competitive compensation package with performance-based incentives

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