Brand Manager

Summary

Join Hertility as a Senior Brand Manager to lead and scale the brand. This hands-on role requires managing campaigns, a small team, and business-critical projects to boost awareness, trust, and conversions. You will collaborate cross-functionally, plan, execute, and optimize brand initiatives across all touchpoints, focusing on scaling content and campaigns. The position is a 6-month fixed-term contract, fully remote, open to UK-based applicants requiring regular travel to London, with a salary of £50k-£60k. There's a possibility of converting to a permanent role. You will report to the VP of Growth and work with various teams within the company.

Requirements

• 5+ years in a brand role, ideally within DTC, health tech or purpose-led businesses. Strong campaign planning skills across content, media and creative
• Experience working with social media campaign strategy, execution and analysis, with a focus on success in organic channels
• Comfortable leading projects and coaching junior team members
• Confident using brand, content and customer data to inform strategy. Familiarity with audience research, segmentation or user testing. Confidence in performance metrics and campaign reporting
• Highly organised and detail-oriented, with a creative eye and commercial mindset
• Experience working in a startup environment - a go-getter who can roll up their sleeves to activate from execution through to strategy
• Passionate about women’s health and building brand equity through trust and education

Responsibilities

• Maintain a consistent brand identity across all channels, ensuring alignment with the founders' vision and voice
• Plan and deliver brand, product, and seasonal campaigns across social, email, influencer, and partnerships
• Oversee the content calendar and guide creative development for a cohesive cross-channel presence
• Work with Growth to deliver integrated media plans and campaign performance tracking
• Manage the Social Media Manager and Content Creator, supporting agile planning and high-quality brand delivery
• Lead strategies from outreach to performance tracking, ensuring alignment with brand values
• Track brand and campaign results using tools like GA4 and Triple Whale, sharing insights to guide future strategy
• Assist with press efforts and provide brand-aligned messaging for media opportunities
• Work cross-functionally to deliver consistent, brand-aligned assets and champion creative experimentation

Benefits

• 33 Days of Paid Leave: Includes public holidays, plus discretionary additional time off between Christmas and New Year.  This is pro-rated if you’re not full time
• Company Laptop: The tech you need to succeed!
• Fully Remote: Work from anywhere with the flexibility to do what matters most to you
• Flexible Working Hours: We trust our team to manage their time and deliver results
• Pension Scheme: 5% employer contribution salary sacrifice pension with a 4% employee match
• Mental Health Support: In house counselling available anytime
• Free Hertility Services: Complimentary hormone and fertility tests for you, plus discounts for friends and family
• Enhanced Parental Leave & First-Time Parents Benefits: Support through all stages of family life
• Menstrual Leave: Supporting health and wellbeing
• Financial Advisor Access: Get guidance on financial planning
• Work from Anywhere: Enjoy one full month each year to work from anywhere in the world!