Campaign Marketing Senior Team Manager

Summary

Join Storyblok's growing team as a Team Leader for Marketing Campaigns! Lead and execute integrated marketing campaigns aligned with business objectives. Oversee a team of campaign managers, ensuring effective planning, execution, and measurement. Collaborate with cross-functional teams, develop innovative strategies, and drive results. This senior leadership role requires strong leadership, communication, and campaign management skills. Storyblok offers a remote-first work environment with various benefits, including a monthly remote work stipend, home office equipment, paid time off, a personal development fund, and more.

Requirements

• Bachelor's degree in Marketing, Business Administration, or a related field
• Proven experience leading marketing campaigns teams and driving successful outcomes
• Deep understanding of the SiriusDecisions campaign hierarchy approach and its application
• Strong knowledge of marketing automation platforms and tools
• Experience managing budgets and resources effectively
• Ability to develop and execute integrated marketing campaigns across multiple channels
• Proven track record of collaborating effectively with cross-functional teams
• Excellent communication and interpersonal skills to build relationships and influence stakeholders
• Strong leadership skills to inspire and motivate a team
• Familiarity with marketing analytics and data-driven decision-making
• Ability to stay up-to-date on industry trends and best practices

Responsibilities

• Develop and execute integrated marketing campaigns across multiple channels that align with company objectives and go-to-market strategy
• Leverage the Forrester (SiriusDecisions) campaign hierarchy approach to structure and execute campaigns effectively
• Collaborate with product marketing to interpret target personas and key messages, and develop compelling campaign themes
• Manage campaign budgets, timelines, and resources to ensure successful execution
• Measure campaign performance and optimize future campaigns based on data-driven insights
• Lead and manage a team of campaign managers, providing mentorship, coaching, and development opportunities
• Hire, train, and develop top-tier talent to build a high-performing marketing campaigns team
• Set clear expectations and performance metrics for team members
• Ensure team alignment with company goals and objectives
• Develop clear and concise content briefs for the content marketing team to support campaign objectives
• Ensure alignment between content briefs and overall campaign strategy
• Provide feedback on content quality and relevance
• Build strong relationships with key stakeholders across the organization
• Collaborate effectively with cross-functional teams to ensure alignment and support
• Foster a culture of collaboration and teamwork within the marketing department
• Develop and manage the marketing campaigns budget
• Allocate resources effectively to ensure optimal campaign performance
• Monitor and control expenses to stay within budget
• Manage multiple campaigns simultaneously, ensuring timely delivery and meeting deadlines
• Prioritize tasks and allocate resources effectively
• Use project management tools to track progress and manage timelines
• Position Storyblok as a thought leader in the category

Preferred Qualifications

• Advanced degree (e.g., MBA) preferred
• Certifications in marketing, campaign management, or leadership are a plus
• Experience in the B2B SaaS industry is preferred

Benefits

• Monthly remote work stipend (home internet costs, electricity)
• Home office equipment package right at the start (laptop, keyboard, monitor…)
• Home office equipment upgrade (furniture, ear plugs …) or membership to a local co-working space after your onboarding
• Sick leave benefit, parental leave and 25 days of annual leave plus your local national holidays
• Personal development fund for courses, books, conferences, and material
• VSOP (Virtual Stock Option Plan)
• The annual international team-building trip, quarterly and monthly online get-togethers
• As a fully remote company, with work-life balance at its core, you’ll enjoy flexible schedules
• An international team that loves to have fun at work and works hard together to accomplish shared goals
• Remote (home) work opportunity or funded by Storyblok co-working space