Client Marketing Manager

Summary

Join COMPLY, a high-growth organization serving over 7,000 global clients, as a Client Marketing Manager. You will craft and execute targeted marketing strategies to enhance client engagement, adoption, and expansion of COMPLY's compliance software and services. Collaborate with cross-functional teams to create segment-specific campaigns, develop engaging content, and manage client communication channels. Track campaign performance, optimize strategies based on data, and build client advocacy. This role requires 5+ years of experience in client marketing within B2B SaaS or high-tech industries, proven success in driving client growth, and strong communication and analytical skills. COMPLY offers a comprehensive benefits package including full medical, dental, and vision coverage, unlimited PTO, and 100% remote work flexibility.

Requirements

• 5+ years of experience in client or customer marketing, ideally within B2B SaaS or high-tech industries
• Proven success in creating and executing client-focused strategies that drive adoption, retention, and expansion
• Experience working cross-functionally with operations, client success, content marketing, and product marketing teams to deliver seamless client campaigns
• Ability to leverage client segmentation and data to create targeted and impactful marketing strategies
• Exceptional written and verbal communication skills, with experience producing compelling client-facing materials like newsletters, case studies, and product updates
• Work with product marketing to translate complex product features and concepts into client-friendly messaging
• Analytical mindset with experience measuring campaign performance and using insights to improve outcomes
• Familiarity with marketing platforms such as HubSpot, Salesforce, 6Sense, Gainsight and other CRM tools to manage client communication and engagement

Responsibilities

• Partner with the growth, content, operations, CX and install base sales teams to design and implement segment-specific campaigns that address the unique needs, use cases and priorities of different client groups
• Leverage client insights and feedback to tailor campaigns that enhance adoption, cross-sell opportunities, and client retention
• Develop and maintain a communication framework that ensures clients are consistently informed about relevant updates, best practices, and value-added services
• Collaborate with the content marketing team to craft engaging materials, including newsletters, blogs, videos, and case studies, that educate, highlight and showcase COMPLY’s clients
• Work closely with the product marketing team to promote COMPLY’s innovations, feature enhancements, and product launches in ways that resonate with clients and encourage adoption
• Highlight the impact of COMPLY’s solutions and expertise through targeted campaigns that reinforce our position as a trusted partner
• Work with CX team to manage client communication channels, ensuring a cohesive experience across email, webinars, social media, and in-app messaging
• Build and execute strategies to amplify client advocacy, including identifying opportunities for case studies, testimonials, and referrals from satisfied clients
• Track, analyze, and report on the performance of client marketing campaigns, using metrics such as engagement, adoption, NPS, CSAT, and revenue impact to guide future strategies
• Continuously optimize campaigns based on client feedback, performance data, and evolving market needs

Preferred Qualifications

• Familiarity with account-based marketing (ABM) strategies
• Familiarity with and interest in exploring and leveraging AI to optimize client communications, campaigns and data
• Experience in compliance, financial services, or regulatory industries

Benefits

• Full medical, dental, and vision coverage at little to no cost
• Unlimited PTO
• Discounts on pet insurance
• 100% Remote Flexibility
• A stipend to help work-from-home set up your work-from-home office
• Virtual happy hours and team bonding events