Content & Influencer Marketing Associate

Summary

Join our team as a Content & Influencer Marketing Associate and help drive awareness, engagement, and growth across our social, influencer, and PR efforts. You will play a key role in executing our brand presence across digital platforms, collaborating with external partners, and supporting retail and event-based brand initiatives. This hybrid role demands both strategic thinking and hands-on execution, making it perfect for someone passionate about consumer products and digital storytelling. The position is remote, working 20–30 hours/week in the PST timezone, with asynchronous work being acceptable but PST overlap preferred. You will manage social media content, coordinate influencer campaigns, edit videos, and support brand and PR initiatives. The ideal candidate will have 1–3 years of experience in digital marketing or a related field.

Requirements

• 1–3 years of experience in digital marketing, influencer marketing, or brand support
• Proficient with tools such as: Influencer marketing platforms (e.g., HypeAuditor or similar)
• Proficient with tools such as: Video editing software (e.g., CapCut, Canva or alternatives)
• Proficient with tools such as: Google Workspace (Docs, Sheets, Drive, etc.)
• Experience managing content calendars and social media campaigns
• Familiarity with UGC trends and creator-led marketing

Responsibilities

• Plan, schedule, and publish content across key platforms
• Write engaging, brand-aligned captions
• Edit and manage short-form video content (e.g., TikTok, Reels)
• Contribute creative ideas during team marketing meetings
• Coordinate outreach and manage influencer/creator campaigns
• Maintain tracking of influencer activities and campaign performance
• Curate and repurpose influencer and user-generated content
• Edit short-form videos using tools like CapCut, Canva or equivalent
• Optimize videos for various platforms and audiences
• Coordinate with internal and external partners on brand initiatives
• Assist in planning and executing events or activations
• Support PR and retail marketing campaigns when needed
• Utilize Google Workspace for internal collaboration
• Help implement project management workflows (potentially in Notion)

Preferred Qualifications

Background in consumer products, lifestyle, or emerging industries (e.g., wellness, sustainability, tech, etc.)