WRS Health is hiring a
Content Marketing Manager, Remote - Worldwide

Summary

The job is for a Content Marketing Specialist at WRS Health, a cloud-based EHR and practice management solutions provider. The role involves creating compelling content, leveraging AI tools, managing social media, and analyzing content performance.

Requirements

• Proven experience in content marketing, content writing, graphic design, and social media management, with a focus on B2B SaaS and health sectors
• Strong writing, editing, and proofreading skills with the ability to create engaging and clear content
• Basic understanding of SEO principles and best practices
• Strong understanding of marketing analytics, social media trends, and the ability to derive actionable insights
• Proficiency in Digital Marketing Tools such as WordPress CMS, GA4, HubSpot, and Moz
• Experience with advertising platforms such as Google Ads, Facebook Ads, and LinkedIn
• Experience in using AI tools for content creation, optimization, and analysis (e.g. ChatGPT, Grammarly, Midjourney, Descript, etc.)
• Excellent communication and collaboration skills
• Willingness to learn and adapt in a fast-paced environment

Responsibilities

• Develop compelling content that resonates with our target audience and drives engagement
• Write, edit, and proofread high-quality marketing content including blog posts tailored to the needs and interests of physician specialists
• Create and promote white papers that address complex medical topics, providing valuable insights and solutions to our target audience
• Use AI tools to generate high-quality, engaging content for various channels
• Design and create promotional materials for social media, websites, and other marketing channels
• Utilize AI technologies to analyze and optimize content for SEO, readability, and audience engagement. Continuously improve content based on data-driven insights
• Develop and maintain a content calendar in collaboration with the Marketing Manager
• Manage and grow the company’s social media presence across platforms like LinkedIn, Facebook, and Instagram
• Update our social media platforms using AI tools for scheduling and performance tracking, ensuring consistent and effective communication that aligns with our brand voice
• Track and analyze content performance to refine strategies and improve results

Preferred Qualifications

Familiarity with social media management tools is preferred (e.g., Hootsuite, Buffer)

Benefits

• Hours: Available during standard US business hours (9am-5pm EST or 8:30am-4:30pm EST)
• Location: This is a full-time remote position