Content Product Marketer

Summary

Join our team as a Content & Product Marketing Manager and craft compelling narratives, drive go-to-market strategies, and position our products for success. You will bridge content creation with product marketing, owning messaging, campaigns, and content that resonates with ideal customers. This role requires 3–5 years of B2B SaaS marketing experience with a focus on content and/or product marketing. Excellent writing, storytelling, and editing skills are essential, along with the ability to translate complex product details into clear messaging. Experience with content management systems, SEO tools, and marketing automation platforms is also needed. The position is remote.

Requirements

• 3–5 years of experience in B2B SaaS marketing with a focus on content and/or product marketing
• Excellent writing, storytelling, and editing skills with the ability to tailor messaging for different audiences
• Proven ability to translate complex product details into crisp, differentiated messaging
• Experience with content management systems, SEO tools, and marketing automation platforms
• Highly collaborative, self-motivated, and detail-oriented with strong project management chops

Responsibilities

• Develop and refine product messaging, value propositions, and positioning for key personas and verticals
• Create high-impact content across formats (blogs, nurture emails, case studies, whitepapers, sales enablement, landing pages, video scripts, etc.) aligned to funnel stages and GTM priorities
• Lead content planning and editorial calendar management across product launches, campaigns, and evergreen initiatives
• Collaborate with product, sales, and customer success to translate technical features into clear, customer-focused benefits
• Drive product launch planning and execution in partnership with product and demand gen teams
• Support SEO, web, and email strategies with engaging, conversion-optimized content
• Conduct customer interviews, market research, and competitive analysis to inform messaging and content direction

Preferred Qualifications

Experience supporting product launches or working closely with product teams