Remote Conversion Rate Optimization Manager

Summary

Join Sleep Doctor as Conversion Rate Optimization Manager and drive engagement and acquisition through distinct and robust conversion rate plans.

Requirements

• Proven experience in eCommerce marketing and digital performance optimization
• Experience and familiarity with web analytics and testing tools (Google Analytics, Optimize, Optimizely, etc.)
• Ability to successfully scope and execute projects, with buy-in from a complex set of stakeholders
• Understanding of how to gather data-driven insights from program performance and develop recommendations to drive continuous improvement in results
• Expert collaborator and leader who thrives in cross-functional environments. proven ability to successfully partner across an organization including Analytics, Design, Marketing, and Tech to craft a holistic plan and roadmap
• Experience working with in-house and agency creative teams, with an ability to translate business marketing plans into clear and actionable creative requests
• Comfortable getting your hands dirty and implementing programs from start-to-finish

Responsibilities

• Manage and increase key ecommerce funnel conversion points from acquisition to abandonment to transaction
• Build and test to create high-converting landing pages for a range of campaigns including paid search, organic traffic, referral, and more
• Collaborate closely with our Content, Marketing, Product, and Design teams to answer questions about our users as well as translate test/sample learnings into longer tail initiatives and launches
• Leverage sales and marketing data along with qualitative feedback from users to own link analytics to the voice of the user/customer and create a seamless website-to-conversion funnel experience

Benefits

• Medical, vision, and dental insurance with 100% of the employee medical, vision, & dental premiums covered by the Company
• Option to participate in both a medical FSA and dependent care FSA
• 401(k) plan, with fully matching contributions up to 3% of salary and 50% matching from 3% to 5% of salary
• Paid Time Off in accordance with the company’s policies
• Commuter benefits for Seattle-based employees