Lead Optimization Manager, Sales Operations

Summary

Join GoDaddy as a data-driven Sales Operations and Lead Optimization Manager and optimize sales processes to drive revenue growth. This remote position in India focuses on digital lead generation, inbound lead management, and funnel optimization. You will build and analyze Salesforce reports, handle lead generation campaigns, lead funnel optimization, and partner with sales leadership on pipeline reporting and forecasting. Collaboration with sales, marketing, and GTM teams is crucial to achieve revenue goals. Continuous improvement of sales tools and workflows is expected. The role requires significant experience in digital lead generation and Salesforce.

Requirements

• 5+ years experience in digital lead generation and inbound lead management, with a proven record of optimising lead sources for performance
• Expertise in Salesforce, including building reports, leading pipeline reporting, and tracking sales metrics
• Experience leading and optimizing sales funnels, with the ability to identify and address performance bottlenecks
• Ability to provide and present actionable insights from sophisticated data sets
• Experience working cross-functionally and providing recommendations to sales, marketing, and GTM teams

Responsibilities

• Build, maintain and analyze Salesforce reports, dashboards, and critical metrics to provide transparency into sales performance, pipeline health, and lead flow. Identify areas for improvement
• Handle digital lead generation campaigns and inbound leads to ensure accurate routing, SLA adherence, and increase conversion rates. Analyze performance of lead sources and make optimization recommendations
• Lead all aspects of the sales funnel, conduct bottleneck analysis, and identify areas to improve conversion rates at each stage. Provide feedback to marketing on lead quality
• Partner with sales leadership on accurate pipeline reporting and forecasting. Track progress to goals and adjust strategies as needed
• Collaborate cross-functionally with sales, marketing, and GTM teams to align on processes and strategies to hit revenue goals
• Continuously evaluate and recommend improvements to sales tools, workflows, and processes to increase efficiency

Benefits

• Paid time off
• Retirement savings (e.g., 401k, pension schemes)
• Bonus/incentive eligibility
• Equity grants
• Participation in our employee stock purchase plan
• Competitive health benefits
• Other family-friendly benefits including parental leave