Copywriter

Summary

Join NerdWallet's collaborative copywriting team as a versatile copywriter. You will craft engaging and informative copy for emails and various other channels, leveraging strategic insights to enhance personal finance communication. Proficiency in email writing and a proven track record of successful email campaigns are essential. You will partner with channel managers to refine strategies and identify areas for improvement. The role involves collaborating with designers, reviewing copy, and ensuring on-brand consistency across multiple platforms. This remote position is open to candidates located anywhere in Canada (excluding Quebec).

Requirements

• Be proficient in email writing
• Have a track record of successful email ideation, collaboration, and content execution
• Have the ability to write on-brand copy that inspires and educates
• 3-4 years of related experience on an in-house creative team or at an advertising or marketing agency
• A strong portfolio — featuring innovative and thoughtful email executions and success stories
• Ability to multitask in a fast-paced environment
• A love of storytelling and thinking creatively to build impactful user experiences and marketing materials

Responsibilities

• Write copy for the email team and other channels
• Leverage and occasionally develop strategic insights to shape your work
• Use brand voice to help make personal finance more palatable for the masses
• Partner closely with our email channel managers to proactively refine strategy, as well as identify new areas to test to improve business metrics
• Write for social and landing pages design, digital and social ads, emails, and banners
• Work closely with our designers to bring ideas to life across multiple channels and project types
• Make personal finance enjoyable to read while ensuring copy is rooted in strategy and business goals
• Execute across multiple channels including email, social media, and landing pages, as well as headline-driven placements
• Expertly review copy and identify opportunities for improvement
• Organize and document work so that it is easy to share with your collaborators and stakeholders. This includes creating organized copy docs and being able to utilize collaborative tools like Figma
• Collaborate cross-functionally to ensure content and visuals work together and that your work goes out on time and on brand — checking off both business and brand objectives
• Digest performance metrics and stay on top of industry trends and standard processes
• Understand how your work fits into and supports the larger NerdWallet customer journey
• Share your work across teams and with your fellow content strategists. Expertly articulate your creative approach as well as the results from messaging testing

Preferred Qualifications

Experience writing about financial products (think credit cards, banking, mortgages/loans, insurance or investing)

Benefits

• Remote position
• Located anywhere in Canada (with the exception of Quebec)
• $55 CAD/hour
• 32 hours per week from January-December