CloudWalk is hiring a
Creative Strategist / Copywriter, Remote - Brazil

Summary

Job Description: A Creative Copywriter is needed for CloudWalk's Brand Team to develop brand strategy, voice, and creative campaigns. The role requires at least 2 years of relevant experience, a degree in Advertising, Communications, Marketing or equivalent, excellent communication skills, comfort in fast-paced environments, and fluency in Portuguese and English.

Requirements

• At least 2 years of relevant creative writing experience, copywriting, and content strategy in advertising agencies and/or comms and marketing departments
• Hold a relevant degree in Advertising, Communications, Marketing or equivalent
• Excellent written and verbal communication skills
• Highly collaborative and self-directed
• Comfortable working in a highly fast-paced - sometimes chaotic - environment that requires flexibility and a startup mindset
• Native Portuguese speaker
• Advanced English

Responsibilities

• Collaborate on planning InfinitePay’s brand strategy (yearly, quarterly and monthly), identifying key moments and opportunities around the cultural calendar to develop activations and creative campaigns
• Work closely with the Performance, Growth and Content team to create an integrated brand calendar in sync with initiatives from our partner teams
• Conceptualize and Ideate: Be the driving force behind brainstorming sessions, contributing imaginative ideas and unique angles to fuel creative campaigns and initiatives
• Craft best-in-class copy: Develop outstanding copy for a diverse range of platforms and projects, including concepts, scripts for videos, activation ideas, innovation projects, creative campaigns and product launches
• Elevate our Brand Voice: Collaborate closely with the internal teams to develop a distinctive and consistent brand voice that makes us standout. Embody the essence of our brand and ensure all copy aligns seamlessly with our brand guidelines
• Champion Storytelling: Immerse yourself in our brand, products, and target audience to craft captivating stories that create a deep emotional connection with consumers. Utilize storytelling techniques to communicate brand values and mission in an authentic and relatable way
• Grow awareness of the InfinitePay brand: Actively think of ways to help grow our brand awareness, thinking of creative ideas for earned, owned, and paid channels coming up that can help people better understand our businesses
• Stay Ahead of Trends: Keep a finger on the pulse of industry trends, emerging technologies, and cultural shifts. Infuse your copy with innovative and relevant insights to ensure our brand stays at the forefront of creativity
• Collaborate closely with our Studios, Craft, Product Design, Growth, Editorial and Content to create world-class creative assets

Preferred Qualifications

• Experience with Payments/Financial sectors and retail is a ‘nice to have’
• Experience either running a fansite or participating in an online community
• Forum moderation experience