SMS-Magic is hiring a
Customer Marketing Manager in Worldwide

Summary

SMS Magic is seeking a customer marketing professional with experience in loyalty programs, retention strategies, and digital marketing tools to join their team. The role involves developing and implementing marketing strategies to enhance customer loyalty and retention, managing communication across various channels, collaborating with cross-functional teams, and analyzing customer feedback and behavior. Desired skills include certification in Marketing or a related field, experience with data visualization tools, advanced knowledge of customer segmentation and personalization, and strong leadership skills.

Requirements

• Proven experience in customer marketing, loyalty programs, and retention strategies
• Strong analytical skills to track customer behavior and campaign performance
• Expertise in developing targeted marketing campaigns for existing customers
• Experience with digital marketing tools and CRM systems like Salesforce or HubSpot
• Excellent communication skills to collaborate with cross-functional teams
• Ability to create compelling content for various marketing channels
• Knowledge of email marketing, social media, and customer surveys
• Strong project management skills to handle multiple campaigns simultaneously
• Ability to analyze market trends and adjust strategies accordingly

Responsibilities

• Develop and implement marketing strategies to enhance customer loyalty and retention
• Manage communication across various channels, ensuring consistency
• Collaborate with sales and customer service teams to create a seamless customer experience
• Oversee creation and distribution of customer newsletters, email campaigns, and promotional materials
• Analyze customer feedback and behavior to refine marketing strategies
• Coordinate with product team to highlight product updates and features in campaigns
• Manage and optimize budget for customer marketing initiatives
• Track and report on campaign performance and customer engagement metrics
• Spearhead customer advocacy and referral programs
• Organize and manage customer events, both virtual and in-person, to strengthen engagement

Preferred Qualifications

• Certification in Marketing or related field
• Experience with data visualization tools like Tableau or Google Analytics
• Advanced knowledge of customer segmentation and personalization
• Skills in A/B testing, event planning, and video production
• Background in B2B marketing, particularly in tech or communication sectors
• Strong leadership skills to mentor and guide a marketing team

Benefits

• Competitive compensation package based on performance
• Freedom and flexibility to handle your role in a way that’s right for you
• Gain exposure to a dynamic and growing global business environment
• Exposure to innovative and cutting-edge technology and tools
• Scope to showcase one’s analytical capabilities and make high impact contributions to Business teams