Demand Generation & Events Coordinator

Summary

Join Level Agency as their Demand Generation & Events Coordinator, a remote, full-time position offering $45,000-$65,000 annually. You will be responsible for executing marketing campaigns, managing event logistics, and maintaining lead flow. Success in this role requires experience in marketing or a related field, familiarity with paid media platforms, and proficiency in various marketing tools. The ideal candidate thrives in a fast-paced environment, embraces accountability, and is comfortable using AI tools. Level Agency offers a comprehensive benefits package including unlimited PTO, paid holidays, competitive medical plans, and a $100 monthly work-from-home stipend.

Requirements

• 2 years of experience in marketing, events, sales operations, or equivalent internships/co-ops
• Familiar with at least one paid media platform (Google Ads, Meta, LinkedIn Campaign Manager) and basic CPC/CPA optimization
• Comfortable working in spreadsheets (Google Sheets or Excel) and CRM/marketing tools (HubSpot preferred)
• Proven ability to manage multiple projects and deadlines without losing detail
• Strong communicator—comfortable liaising with vendors, internal teams, and executives
• Able to travel up to 15% domestically for conferences and on-site support
• Working knowledge of HTML, UTMs, or Google Tag Manager

Responsibilities

• Execute Paid Media
• Set up and optimize entry-level paid campaigns across Google Ads, LinkedIn, and Meta
• Manage UTM tracking, budget pacing, and audience segmentation
• Run Event & Field Marketing Logistics
• Coordinate ~8 conferences annually, including swag, booth shipping, team travel, and lead capture setup
• Ensure flawless execution and no on-site surprises
• Manage Audience Activation
• Own list management in HubSpot and Airtable
• Handle segmentation, suppression, and enrichment via Clearbit and other tools
• Ensure Campaign Hygiene
• Implement tracking pixels, test landing pages/forms, and verify UTM consistency
• Maintain campaign documentation and process clarity
• Support Lead Flow & Follow-Up
• Ensure leads flow cleanly into HubSpot workflows
• Partner with RevOps and SDR teams to activate follow-up sequences
• Deliver Performance Reporting
• Pull and summarize weekly performance metrics
• Flag anomalies and deliver scorecards to Marketing Programs Lead
• Drive Process Improvement
• Identify opportunities for automation or AI use
• Document SOPs and help scale execution quality and speed

Preferred Qualifications

• Experience with event platforms (Cvent, Bizzabo) or lead capture tools (iCapture)
• Google Ads Search or LinkedIn Marketing Fundamentals certification
• Exposure to AI tools for copywriting or image editing

Benefits

• $45,000 - $65,000 (based on your level & experience)
• Remote work from anywhere in the U.S
• Unlimited PTO
• 12 Paid Holidays with 2 Additional Floating Holidays
• Summer Fridays
• Competitive Medical Plan Options
• 100% Employer-paid Vision and Dental
• Pet Insurance
• 401(k) Retirement Plan with 3% Employer Contribution – 100% vested
• Performance reviews every six months
• Career advancement opportunities
• Medical Travel Reimbursement
• $100 Monthly WFH stipend for Phone, Electricity, and Internet (paid quarterly)
• In-person and virtual company events
• Peer-to-peer appreciation programs
• Employee concierge services for personal scheduling and organization
• Employee Assistance Program (EAP) offering mental health, financial, and legal counseling