Finexio is hiring a
Demand Generation Manager

Summary

The job is for a Demand Generation Manager at Finexio, a fast-growing FinTech company specializing in AP Payments as a Service. The role involves driving marketing excellence and innovation to support business growth, with a focus on demand generation, content marketing, and partner marketing. This remote position offers a unique opportunity to shape the future of our marketing function, contributing to our mission of transforming the financial industry.

Requirements

• Bachelor’s degree in marketing, business administration, or a related field; MBA or advanced degree is a plus
• Proven experience in marketing operations leadership roles within the FinTech industry or related field
• Strong leadership and management skills
• Excellent communication and interpersonal skills
• Demonstrated track record of driving marketing excellence and efficiency
• Ability to manage multiple priorities and deadlines
• Strong analytical and problem-solving skills
• Ability to thrive in a fast-paced, dynamic environment

Responsibilities

• Develop a demand generation strategy and execution plan
• Create compelling marketing campaigns that incorporate inbound and outbound, account-based, and paid media strategies across all channels and mediums
• Participate in scheduled weekly and monthly conferences and events
• Stay on top of market trends and developments to drive topics for content strategies – webinars, whitepapers, blog posts, etc
• Execute all digital marketing activities across all channels including Paid Search (Google, Bing), Paid Social (LinkedIn, Twitter), Display (Google, native), Print, etc
• Report on ROI and effectiveness of each activity
• Manage internal and external resources to deliver marketing objectives
• Oversee day-to-day operations of the marketing department
• Work across cross-functional teams
• Monitor key performance indicators (KPIs) and metrics
• Implement processes and systems
• Manage relationships with external partners
• Provide strategic guidance to senior management
• Lead initiatives to enhance customer experience
• Ensure compliance with regulatory requirements

Preferred Qualifications

• Sense of ownership and pride in your performance and its impact on company’s success
• Critical thinker and problem-solver
• Team player
• Good time-management skills
• Strong Salesforce & HubSpot experience

Benefits

• Competitive salary and stock options
• Medical, dental, and vision
• Unlimited Vacation Policy
• Employee Engagement – Quarterly virtual team building activities and monthly team lunches