Remote Digital Advertising Specialist

Summary

Join our team as a Paid Media Specialist and develop, implement, and optimize paid advertising campaigns across various digital platforms to maximize ROI and drive targeted traffic and conversions.

Requirements

• Excellent English written and verbal communication skills
• Has at least 2+ years of experience working in the DTC company/industry
• Extensive experience in managing Google Ads and Facebook campaigns
• Strong background in direct response marketing
• Proven ability to manage a minimum of $150k in monthly ad spend
• Analytical skills to optimize and scale ad performance
• Excellent communication and reporting skills

Responsibilities

• Oversee and manage Google Ads and Facebook ad campaigns to ensure optimal performance
• Create and implement effective ad strategies, focusing on direct response marketing
• Manage and allocate ad spend, ensuring at least $150k per month is being effectively utilized
• Continuously analyze and optimize campaigns for better ROI, adjusting targeting, bidding, and creative as needed
• Run A/B tests to identify winning creatives, copy, and audiences
• Regularly report on campaign performance, providing detailed insights and actionable recommendations

Benefits

• Paid Trainings: continuous learning and development
• Flexible Working Hours
• Fully remote
• Unlimited PTO