runZero is hiring a
Digital Marketing Manager, Remote - United States

Summary

The job is for a Digital Marketing Manager at runZero, a 100% remote company that prioritizes employee well-being. The role involves developing digital marketing strategies with a focus on PLG and ABM, and the candidate should have experience in B2B digital marketing and SaaS demand generation.

Requirements

• Bachelor’s degree in marketing, communications, or a related field
• 5-8 years of experience in B2B digital marketing and/or SaaS demand generation in the tech or security industry, with substantial experience in deploying successful PLG and ABM campaigns

Responsibilities

• Coordinate and implement integrated digital marketing programs, including social media, email marketing, paid programs, online advertising, and targeted ABM initiatives to enhance online presence and engagement with key accounts
• Create strategies and test digital channels to drive free trials of the runZero Platform, monitoring the downstream activation rates and conversion to opportunity
• Craft and refine email campaigns aimed at nurturing leads and promoting offerings, ensuring optimal engagement and conversion rates
• Monitor, analyze, and report on digital campaign performance across platforms, providing actionable insights and recommendations for improvement

Benefits

• Top of the line medical, dental, vision, life and disability coverages with runZero paying for 99% of the premium
• A stock option plan consistent with early stage, rapidly-growing startups
• A competitive salary composed of cash and equity compensation
• Unlimited PTO (We encourage everyone to take at least 25 days a year)
• 4% 401(k) matching program