Logical Media Group is hiring a
Digital Marketing Paid Search Strategist

Summary

The Paid Media Strategist will be responsible for managing client accounts, developing and optimizing paid search, social, and display marketing strategies, analyzing campaign data, staying updated on market trends, and providing internal and external reporting. A Bachelor's degree and 3 years of experience in Paid Media are required. Benefits include medical, dental, vision, short-term disability, life insurance, a 401(k) match, flexible Fridays, option to work remotely, paid time off, and optional COVID safe company gatherings.

Requirements

• Bachelors Degree
• 3 years of Paid Media (search and social) experience at a digital marketing agency

Responsibilities

• Lead, maintain, and continuously optimize client accounts
• Demonstrate a deep understanding of clients’ goals and business objectives
• Create decks to report on campaign performance
• Effectively present to clients via in-person, video, and/or call regarding strategy and optimizations
• Provide internal and external reporting with regards to the status of a project and how the client and company goals are being met
• Identify additional growth opportunities in other marketing channels
• Develop, implement, and manage paid search, paid social, and display marketing strategies for a variety of clients
• Use campaign data to recommend and implement optimizations to improve overall campaign performance
• Extract insight from campaign data, identify relevant trends, and provide well developed proactive recommendations to enhance and exceed overall client search marketing goals and objectives

Benefits

• Medical, Dental, Vision, Short-Term Disability, and Life insurance
• 401(k) plus match, to help plan for your future
• Paid time off (starting at 15 days), plus paid holidays, paid sick days, and paid personal days
• Flexible Fridays
• Option to work completely remote
• Access to senior management and mentoring opportunities
• Optional COVID safe company gatherings